Senior Vice President, Integrated Global Marketing & Communications (Dr. Dennis Gross Skincare)
ShiseidoAbout the role
Your Dreams, Our Future.
Join the dynamic and diverse team at Shiseido Americas, a subsidiary of the world-renowned Shiseido Company Limited. Be a part of a portfolio of prestige beauty brands which includes Clé de Peau Beauté, Drunk Elephant, Dr. Dennis Gross Skincare, NARS, SHISEIDO and several prestige fragrance brands including Issey Miyake, Narciso Rodriguez and Tory Burch. At Shiseido Americas we value and celebrate human diversity, with a rich tapestry of employees from all backgrounds and experiences.
Headquartered in New York City with US offices and facilities located in New Jersey, Ohio, Texas and Florida, Shiseido Americas employs over 2,000 individuals in the US, Canada, and Latin America. Shiseido Americas is a hub of talent and innovation. Be inspired by the array of skills, knowledge, and integrity of your colleagues, and join our driving force as Shiseido continues its pursuit of beauty innovations for a better world.
At Shiseido Americas, we focus on our people. We strive to foster a collaborative workplace culture where creative thinking, inclusivity and unique diverse perspectives are celebrated in order to drive success for both our employees and the company as a whole. By prioritizing our team and promoting an open-minded environment, we push the boundaries of what's possible and bring new ideas to life.
JOB SUMMARY
Join a globally recognized, leading clinically driven skincare brand grounded in decades of dermatological expertise.
Working in close partnership with Dr. Dennis Gross and Carrie Gross, this role translates clinical insight and science-backed innovation into category-leading products and distinctive brand storytelling.
Positioned at the intersection of strategy, innovation, and creation, this leader defines the innovation roadmap, strengthens and scales core franchises, and builds a portfolio rooted in clinical credibility, proven results, and meaningful consumer impact.
This role defines how the brand shows up globally, setting a clear standard for authority, consistency, and distinction across every product, campaign, and consumer touchpoint.
WHAT YOU WILL DO
Global Brand, Portfolio and Innovation Strategy
• Define and drive the global brand vision, positioning, and long-term growth strategy
• Translate consumer insight, market dynamics, and business priorities into clear brand, portfolio, and innovation direction
• Own and lead the 3 year global innovation pipeline and roadmap, ensuring alignment with brand strategy, consumer needs, and growth priorities
• Establish a clear, differentiated brand voice and storytelling framework across all touchpoints
• Identify and prioritize opportunities to expand relevance, strengthen equity, and accelerate growth
• Ensure alignment across brand strategy, portfolio priorities, innovation pipeline, and business performance
Integrated Marketing and Global Activation
• Define and lead global marketing strategy for launches, core franchises, and brand-building initiatives
• Ensure all programs are insight-led, differentiated, and aligned to brand priorities
• Oversee development of global toolkits, messaging frameworks, and campaign assets
• Drive alignment with regional teams to translate global strategy into best-in-class local execution
• Maintain consistency, clarity, and quality across markets and channels
Creative Leadership
• Set and elevate the global creative direction across all consumer touchpoints
• Ensure all creative output is distinctive, consistent, and aligned to brand strategy
• Direct and shape creative development through clear feedback and decision-making
• Champion storytelling that connects product truth with compelling, consumer-relevant narratives
Communications Strategy
• Define and lead the integrated communications strategy across brand, product, and corporate priorities
• Ensure a cohesive and consistent narrative across paid, earned, owned, and internal channels
• Drive partnership with Communications to amplify innovation, brand moments, and executive visibility
• Elevate how the brand is represented internally and externally
Founder and HQ Alignment
• Act as the primary global point person for Founders and HQ Corporate Strategy
• Align and drive decisions on brand vision, strategic priorities, and innovation roadmap
• Translate direction into clear, actionable strategies across teams and regions
• Represent and advocate for the brand in senior forums with a strong, informed point of view
Business Performance and Planning
• Lead and own global marketing budget planning, al
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