Manager, E-Comm Optimization & Personalization

As the largest jewellery brand in the world, we a give a voice to millions of people’s loves every day. Our beautiful products empower people all around the world to express themselves. We are proud to be part of their stories and the most important moments in their lives.  

   

Where original thinking is welcomed, and can turn into positive impact in a heartbeat, we can dream big, dare to act, and deliver with care and passion. At Pandora where you can each craft far more than just an incredible career.  

 

About the Team:  
 

The eCommerce Testing Manager is primarily responsible for utilizing our core testing tool Monetate to flawlessly execute conversion rate optimization tactics to help bring a more optimal and personalized experience to our customers. This person will be responsible for our on-site personalization, A/B testing and optimization strategies for our core audiences while maximizing revenue on the US and Candian websites. This person will also be involved in producing the local and global dev roadmaps.  

 

The ideal candidate has experience in A/B testing and machine learning tools, preferably Monetate, and takes both a creative and data-driven approach in executing end-to-end personalized experiences around content, dynamic merchandising such as product recommendations, sorting and taxonomy, and promotions. The role also plays a key role in creating pre and post-test analysis and reporting, partnering with local and global stakeholders. This person will be a driver in developing and informing the product roadmap and will need to regularly interface and influence local and global counterparts in order to achieve revenue targets.  

 

This role will be based in the New York City metro and has a 3 day a week requirement 

 

Your Role as an Ecommerce Testing Manager:  

 

• Cocreate a robust annual and quarterly testing and personalization roadmap with global and local ecommerce teams and introduce new experience opportunities during peak promotional and campaign periods. 

• Execute weekly personalized experiences across homepage, category and product pages for key target audiences and track performance daily to optimize low converting experiences.  

• Create and develop a NAM specific work flow connecting requests and aligning with Trade, Content, and Analytics in order to bring together a 360 degree view of the customer experience  

• Create and organize ticket requests in JIRA and manage updates and responses to local and global teams in a timely manner. Help to manage the full UAT of ongoing site deployments and functional improvements.  

• Utilize knowledge of HTML, CSS and JS to create advanced tests around UX/UI and assist in troubleshooting website functionality issues 

• Analyze audience segment database within testing tools and consumer databases to ensure targeted experiences reach their highest match rate potential.  

• Support with developing new dashboards within ContentSquare around customer journey trends, identify how different audiences behave on site during various trading periods and highlight new areas of opportunities to run targeted experiences.  

• Conduct competitor analysis and identify new AI driven virtual tools to drive guided selling that assist in increasing basket and conversion and support with UAT when new tools are introduced.  

• Build strong internal relationships with US and Canadian ECommerce, merchandising, operations and wider marketing & Global ECommerce team. Collaborate with and learn from colleagues in similar roles globally. 

• Develop an end to end testing program with supporting financial evidence in order to hit commercial goals 

• Execute weekly end to end personalized experiences – inclusive of formal reporting read out  

• Identify new opportunities to increase conversion and repeat purchases – inclusive of putting together a formal business case leveraging data, consumer insights, and industry best practices  

• Successfully influence the development of the Global Product Roadmap to drive NAM optimizations  

 

Craft your career with us if you have:  
 

• At least 5 years’ experience in testing and personalization or ecommerce website merchandising and optimization roles  

• At least 2 years as a people manager – experience evaluating, coaching, and building a high performing team  

• Proficient in Personalization and Testing tools, ContentSquare or similar, strong analytics background both from an interpretation of data