Manager, State Advocacy Communications

Planned Parenthood is the nation’s leading provider and advocate of high-quality, affordable sexual and reproductive health care for all people, as well as the nation’s largest provider of sex education. With more than 600 health centers across the country, Planned Parenthood organizations serve all patients with care and compassion, with respect, and without judgment, striving to create equitable access to health care. Through health centers, programs in schools and communities, and online resources, Planned Parenthood is a trusted source of reliable education and information that allows people to make informed health decisions. We do all this because we care passionately about helping people lead healthier lives.
Planned Parenthood Federation of America (PPFA) is a 501(c)(3) charitable organization that supports the independently incorporated Planned Parenthood affiliates operating health centers across the U.S. Planned Parenthood Action Fund is an independent, nonpartisan, not-for-profit membership organization formed as the advocacy and political arm of Planned Parenthood Federation of America. The Action Fund engages in educational, advocacy, and electoral activity, including grassroots organizing, legislative advocacy, and voter education. Planned Parenthood values the experience of employees, and our cultural ethos is “In This Together” which aims to support a workplace culture that centers on belonging, learning, and individual recognition.
Planned Parenthood Federation of America (PPFA) and Planned Parenthood Action Fund (PPAF) seek a Manager, State Advocacy Communications. This job reports to the Director, State Advocacy Communications in the Communications and Culture division of PPFA. The role of the Communication and Culture division is to enhance Planned Parenthood's visibility, image, and influence and to educate the public about key health, prevention, and advocacy issues. We also engage in national-level work and provide the tools and assistance necessary for affiliate-level work.
Purpose: The communications manager will offer high-level strategic guidance to affiliates and implement media relations strategies to inform and influence key audiences on advocacy and policy fights around Planned Parenthood Federation of America and the Planned Parenthood Action Fund’s work. This crucial role will contribute to the success of multiple public health and advocacy campaigns on the state and national level and help sharpen the national narrative around abortion and reproductive rights. The communications manager is responsible for creating and executing communications plans, offering 360 communications campaigns support and strategic guidance to Planned Parenthood affiliates, producing material for media, serving as an on-the-record spokesperson, preparing spokespeople, and proactively reaching out to media outlets.
Delivery: ● Work with Planned Parenthood affiliate staff and relevant departments to help develop and implement strategic communications plans in support of Planned Parenthood’s state advocacy efforts. ● Create and identify opportunities to elevate the fight for sexual and reproductive health and rights at the state level in the press and drive key local, state, and national narratives. ● Draft press releases, statements, advisories, op-ed pieces, talking points, briefings, message guidance, fact sheets, and other communications materials, as well as produce, oversee, or assist with media-related events and trainings. ● Serve as media relations point person to pitch reporters proactively and work with a range of media outlets to facilitate press stories and interviews with other Planned Parenthood spokespeople, as well as take on-the-record and on background interview requests. ● Develop, oversee, and execute earned-media strategies to advance the political work of Planned Parenthood Action Fund and Planned Parenthood Votes for the 2025 and 2026 and beyond ballot initiative fights and elections. ● Provide strategic guidance to affiliates and work with relevant departments to ensure that media materials and strategies reflect broader organizational goals related to advocacy, policy, health care services, litigation, and elections. ● Partner with cross-divisional state fights teams to build 360 national media campaigns that educate and motivate key audiences and stakeholders. ● In partnership with affiliates and other departments, actively monitors state-based media outlets and movement of key state policies to keep key PPFA & PPAF leadership and staff up to date on breaking news, earned media opportunities, and important developments. ● Complete special projects as assigned and required.
Engagement: ● Serve as a strategic advisor to multiple affiliates on state legislative, electoral, and litigation fights. ● Serve as an internal