PBS KIDS Content Marketing Intern

Position Title:

Intern

Department:

Marketing & Brand Engagement

Corporate Area:

PBS KIDS

Status:

Temporary, Full time NonExempt

Manager Title:

Sr. Manager, Content Development

Position Overview:

The content marketing team oversees the strategy and content development for the PBS KIDS for Parents website, the PBS KIDS email newsletter, the PBS KIDS for Parents YouTube channel, and the PBS KIDS social media accounts on Facebook, Instagram, Pinterest. The team contributes to brand and marketing campaigns for series launches, new episodes, and seasonal priorities. The team also oversees strategy, distribution, and content development for the Ready To Learn project by creating content for parents and caregivers.

The content marketing intern will learn best practices for social media and email marketing through hands-on experience by contributing to the team’s strategy and content development needs. The intern must be passionate about PBS KIDS' mission, engaging parents of young children, and creating content for social media and digital platforms.

Key responsibilities will include, but are not limited to: 

• Contribute to platform strategies. This could include developing a stories strategy on Instagram or an email marketing strategy related to a specific theme. 

• Assist with developing content for social media, email, and digital platforms. This could include pitching ideas for social media videos, themes for emails, or articles and activities for the website.

• Create content, such as writing copy, designing graphics, and producing videos. 

•  Manage the programming of a platform, such as WhatsApp or Threads.

• Contribute to a special project related to social media or email marketing. 

 

Skills Intern Will Acquire 

• Knowledge of social media and email marketing best practices. 

•  Experience writing, editing, and/or creating videos and graphics. 

•  Collaboration and teamwork .

 

Requirements for success: 

• Interest in marketing and communications 

•  Knowledge of social media and/or email marketing 

•  Experience writing, editing, and/or creating videos and graphics 

•  Enthusiastic self-starter who is creative and curious 

•  Charismatic and engaging communicator 

 

Additional Information: 

Time Commitment: May 27, 2025 – August 15, 2025 

Compensation: Undergraduate students receive $15/hour, graduate students receive $17/hour 

 

PBS is an Equal Opportunity Employer in accordance with the EEOC and the Commonwealth of Virginia.