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Commercial Product manager/Senior Product Marketeer Savings

ING
The Netherlandsfull_timeVerifiedPosted 11 Dec 2023

About the role

<p></p><p>Senior Product Marketeer - team Savings </p><p></p><p>Within one year market rates surged from negative to positive territory, households in the Dutch market saved a record amount of 15 billion euros and new challengers are entering the retail banking market. We are looking for an experienced commercial product manager/ Senior product marketeer! Are you interested in working on product activations and always-on marketing and do you get energy from working on seasonal marketing campaigns? Read further!</p><p></p><p>In our tribe Daily Banking &amp; Mobile Led we work towards becoming the best mobile-led bank of the continent. We are looking for an experienced product manager / customer journey expert to help us realize this ambition for our saving products. Do you have concrete affinity with developing and optimizing products and processes? Are you full of breakthrough ideas how we can develop our future savings proposition? Does this spark your curiosity towards the underlying IT-landscape? Do you have an entrepreneurial mindset to take it on &amp; make it happen? That means we are looking for you!</p><p></p><p>Your team</p><p>Daily Banking &amp; Mobile Led is one of the largest tribes within ING Retail. Together with about 60 agile teams (squads) in Amsterdam, Leeuwarden and abroad we work towards becoming the best mobile-led bank of the continent. The tribe entails the products and processes associated to current accounts, savings accounts, onboarding of customers and billing. Hence, we are at the heart of the bank and provide in the daily financial needs of our customers!</p><p></p><p>This position is in the Product Savings domain in Amsterdam, which is responsible for all saving products like the Orange Savings Account, Savings goals and Fix term deposits. The team is responsible for the proposition, product capabilities, IT development and marketing. Together with your colleague customer journey experts and IT-engineers, you strive towards realizing the best customer experience for our customers and employees according to ING’s customer experience principles: personal, easy and smart.</p><p></p><p>Your task</p><p>We are looking for an experienced commercial minded professional who will support growth, customer activation and seasonal campaigns. You’ll be agile, self-starting, and seek to make big impact</p><p></p><p>How to succeed</p><p>You are a team player, have excellent problem-solving ability and can drive projects from strategic development to campaign execution. As a commercial customer journey expert / product manager you:</p><ul><li>Play a leading role in developing vision and strategy for recruiting customers for savings</li><li>Are the expert on executing marketing activation, from an always-on layer to peak relevant seasonals such as year-end bonuses</li><li>Be the sparring partner for the pricing marketeers, customer journey experts and product lead savings on all marketing communication matters</li><li>Implement our mobile led strategy for our product: make sure our customer journeys are offered in the right channel to the right segment</li></ul><p></p><p>About you</p><p>You have:</p><ul><li>At least 5 years of experience in product marketing, preferably in a financial institution</li><li>Thorough understanding of execution product activation campaigns</li><li>Are fluent in Dutch (verbally and written) and in English;</li><li>A firm understanding of customer needs;</li><li>Solid interpersonal and collaborative skills to interact with different stakeholders.</li></ul><p></p><p>We offer</p><p>We want to make sure that it’s possible for you to strike the right balance between your career and your private life, and reward people with a generous benefits offer and employment conditions:</p><ul><li>36-hour work week</li><li>Hybrid working location, with the office located in Amsterdam</li><li>Salary tailored to your qualifications and experience</li><li>Ample opportunities to grow your mastery and enhance your skills</li></ul><p></p><p>Convinced?</p><p>Does all of the above sound like a match? Let’s get in touch! Please click apply and send us your CV &amp; motivational letter.</p><p>Would you prefer further information first or an informal get-to-know? Please contact Christiaan Meijs.</p><p></p>

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