Head of Marketing Communications

If you are a passionate and talented Head of Marketing Communications (MARCOM), we encourage you to apply. Join us in creating compelling and impactful experiences that will elevate our brand presence in the market.

This role is 100% remote, full-time.

Salary: $120K to $140K

We are seeking a highly talented Head of MARCOM to join our organization as we continue to grow our Marketing team. As the Head of MARCOM, you will report to the VP of Marketing and be responsible for developing and executing comprehensive communication strategies that align with our brand vision, positioning, and business goals. This role requires a creative, strategic, and results-driven professional who can work independently, collaborate with cross-functional teams, and drive impactful campaigns that resonate with our target audience.

Essential Job Functions

• Develop and implement comprehensive marketing communications strategies that align with the company’s overall objectives, positioning, and brand identity
• Create, write, and edit high-quality marketing content, including but not limited to blog posts, social media, ebooks, whitepapers, email, press releases, and website copy
• Develop, execute, measure and optimize integrated marketing communications plans and tactics to effectively promote new product releases and re-energize products throughout their lifecycle
• Collaborate with the design team to develop visually engaging and on-brand marketing materials and sales tools, such as one pagers, presentations, videos, infographics, and email copy
• Help drive the company’s social media presence, including content creation, scheduling, and management, to foster meaningful connections and engagement with the target audience
• Monitor industry trends, competitive landscape, and emerging technologies to identify opportunities for innovative marketing communication strategies
• Support our public relations effort, working as part of a team, to position the company effectively in the market through key message development, writing press releases, and aiding press outreach through our PR team
• Track and analyze the performance of marketing communications campaigns, using data-driven insights to optimize strategies and execution

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, Business or related field
• Proven experience with at least 5+ years in marketing communications, content creation, or a similar role, preferably in the restaurant technology industry
• Exceptional writing, editing, and communication skills with a keen eye for detail and accuracy
• Demonstrated ability to craft compelling messages for various target audiences and communication channels
• Proficiency in utilizing digital marketing tools and platforms, such as social media management tools, email marketing software, content management systems (CMS), and customer relationship management (CRM) platofrms
• Strong project management skills with the ability to manage multiple projects and deadlines simultaneously
• Creative thinker with a proactive approach to problem-solving and a willingness to embrace new ideas
• Experience with data analytics and reporting to measure the effectiveness of marketing communications efforts
• Ability to collaborate effectively with cross-functional teams and build positive relationships at all levels of the organization
• Proficiency in HubSpot, Asana, G-Suite, and Slack

Benefits

We offer Medical, Vision, and Dental plans, along with a variety of other plans.