Boutique Director - New York (Soho)

At Richemont Americas, we aspire to reflect the ever-changing world around us. We are proud to employ talent from many different backgrounds, experiences, and identities to build a continually evolving, inclusive community where the diversity of our colleagues and clients is rich and celebrated. We believe when inclusion is fully embraced and empowered, creativity and knowledge emerge to deliver excellence, advancing the community that is uniquely Richemont Americas.

 

Flagship Boutique Director

ALAÏA | New York, NY

Reports to: US Brand President

 

Role Overview

Acting as an ambassador of ALAÏA, the Store manager is responsible for inspiring and developing the store team to successfully reach quantitative and qualitative targets. The store director is a strong leader, with an entrepreneurial spirit, who is able to collaborate with business partners (internal and external) to drive all business initiatives, gain support and cooperation to drive the business forward. He is a strategic thinker who is able to provide action plan recommendations, make decisions, solve problems.

 

Responsibilities

 

SALES

• Deepen the relationship with our clients to achieve sales plan and drive lifetime loyalty and spend
• Identify business opportunities and implement actions to consistently achieve or exceed monthly and annual store sales plan.
• Direct sales team to drive client development activity and cultivate new and existing clients
• Demonstrate sales leadership by playing an active role on the sales floor and managing clients relationships personally.
• Manage and motivate the team to drive business through key product pillars
• Implement a business development action plan, based on the building of a solid network of corporate partners and business bringers

 

SERVICE

• Elevate the in-store experience by consistently delivering memorable moments
• Lead, model and coach
• Ensure continuous Guest experience management presence on the sales floor, coaching the team according to the Alaia selling ceremony.
• Optimize hospitality and store amenities to create unique experiences.
• Take action to improve client service – before, during and after sales.

 

TALENT

• Elevate and hire talent to ensure a winning team and create a best-in-class service and selling organization.
• Develop and execute a talent action plan for the store
• Accurately assess capabilities and build robust development plans to grow talent at all levels and assist career growth
• Continuously encourage, coach, provide qualitative feedback, utilizing reward, and recognition as well as performance management process to improve team engagement and performance.

 

 

CRM AND MARKET

• Clienteling: Responsible for driving the instore focus from walk-in in customer business to proactive outreach and meaningful client relationship building. Build store’s client development strategy and support team in development of their own client development strategies.
• Competitor market awareness: Monitor the luxury fashion local market performance, including product, price, and competitors activities and make suggestions to improve and enhance store performance
• Market events and initiatives: Develop a holistic marketplace strategy, identifying