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Vice President Director, Media

Publicis Groupe
United Statesfull_timeVerifiedPosted 29 Jul 2024

About the role

Company Description

Present in over 100 countries and employing nearly 80,000 professionals, Publicis Groupe is the third largest communications group in the world. Publicis Groupe is listed on the Euronext Paris [FR0000130577] and is part of the CAC 40 index. Active across the entire value chain, Publicis Groupe offers its major clients a transversal, unified and fluid model allowing them access to all the Groupe’s tools and expertise around the world through the mantra "The Power of One.”

Job Description

Right now, we’re looking for a brilliant VP/Director of Media to drive that transformation – someone who’s an expert in the field, with a broad set of stellar media, marketing and management skills.

Sound like you? Read on.

You’ll take ownership and direct responsibility for management within the Media group on key accounts and overall for the team, leading strategy development and the writing of media plans – plus you’ll oversee project negotiation, implementation and performance analysis.  

Day to day, your responsibilities will include:

  • Translating brand marketing objectives into succinct media strategies that impress and excite our clients, and transforming marketing challenges into agnostic communications
  • Astutely identifying broader opportunities for employees (creative and other services) and articulating opportunities to senior leadership in a timely, relevant manner
  • Developing and understanding consumer insights and translating those insights into meaningful behaviors and marketing strategies
  • Being a “chameleon,” ably shifting and adapting to meet business demands and individual client needs
  • Effectively and enthusiastically representing Publicis – you’ll be the face of our company, the person whom staff and clients alike look up to
  • A willingness to travel as needed – you’re open to new places, new faces and new ideas

Qualifications

  • Four years of college education (and preferably a master’s degree) plus ten to twelve years of agency experience
  • An ability to think beyond just media — no matter what the solution requires, you’ll be a sharp, informed marketing advocate and expert for our clients and our team
  • Knowledge of qualitative measurement approaches – online and offline – and how/when to apply them so that we deliver measurable successes
  • Must have CPG experience
  • Can work across multiple product portfolios in conjunction with larger branding efforts
  • Self-starter and proactive
  • Strong relationship skills – not just leading and collaborating with internal teams but also as the day to day client lead
  • Sparks innovative and out of the box thinking and discussions internally and with clients
  • Believes in the spirit of partnership & collaboration – agency team is truly an extension of the client team 

Got what it takes? We’d love to hear from you

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Company

Publicis Groupe

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