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MI

Government Sales Director

MiQ
Washington, United Statesfull_timeVerifiedPosted 3 Jan 2025

About the role

Role: Government Sales Director
Location: Washington, DC

 

What you’ll do
MiQ is a global programmatic media partner for marketers.  We work with agencies and direct advertisers across commercial verticals, non-profit, government, and political.  Our people are at the heart of everything we do, so you will be too. No matter the role or the location, we’re all united in the vision to lead the programmatic industry and make it better.

As an individual contributor, in this Sales Director role, you will drive the growth of our emerging government business unit. You will work with a talented cross-organizational group to build a new verticalized business for MiQ.  

The ideal candidate is comfortable operating in ambiguity and has demonstrated a strategic mindset with critical thought and business problem-solving experience. Business development and programmatic or paid digital marketing experience is required. Past client work with government entities directly or indirectly is preferred. 


Deliver against financial and strategic objectives:

  • Formulate a comprehensive sales plan and strategic approach for engaging Federal & State government advertising partners (e.g. ad agencies, communications firms, or consulting firms who plan and buy paid advertising on behalf of government agencies).
  • Build and foster relationships with ad agencies, consultancies, IT firms as well as set aside businesses winning both federal & state government contracts to cultivate new prospective clients while growing current business and maintaining a robust pipeline.
  • Drive business development endeavors, encompassing client pursuits, meticulous RFP review and response, precise proposal delivery, preparation and delivery of finalist presentations, along with contract negotiations. 
  • Become a subject matter expert on the government paid media space, providing consultative services to clients by identifying challenges and providing MiQ solutions. Look for one-to-many opportunities such as industry thought-leadership events to coordinate an MIQ presence.
  • Maximize the use of Marketing, PR events and entertainment to increase awareness of MiQ in the marketplace
  • Cultivate a robust network by engaging potential clients, search consultants, and active participation in professional associations and industry networking events

 

Internal Collaboration 

  • Partner with Sales Managing Director and RVP on Go to Market Strategy for Government business unit. 
  • Collaborate with Product, Product Marketing, and Solutions Engineering to create packages tailored to the needs and objectives of government agencies. 
  • Work with the Analytics team in India to support our goal to discover insights that drive business outcomes.
  • Team up  with internal stakeholders, building relationships and working across differences to find solutions

Skills, Experience, and Requirements

  • Strong professional written and verbal communication skills, applicable to internal and external stakeholders, including ability to flex communication style to persuade and influence positive outcomes 
  • Ability to cultivate a robust network by engaging potential clients and external consultants as well as active participation in professional associations and industry networking events
  • Capacity to manage various deadlines and priorities across existing and new business, hitting tight deadlines s without over-compromising on quality
  • High degree self-motivation and drive with competence to act as an independent business owner
  • Strategic thinking skills, looking beyond RFPs to propose ideas that meet business needs/challenges
  • Eagerness to work in a startup team environment that is rapidly changing
  • Works well in a team and believes in “winning together”
  • 4 + years of experience in digital, programmatic display preferred.
  • Agency experience as customer, partner or employee – client-facing management agency experience is a bonus
  • Experience creating and managing new business units, including a team (up to 3+ and a book of business.
  • Alignment with MiQ's core values
  • A can-do attitude to provide energy, drive, and enthusiasm
  • A dream to grow your career as the company scales

We’ve highlighted some key skills, experience and requirements for this role. But please don’t worry if you don’t meet every single one. Our talent team strives to find the best people. They might see something in your background that’s a fit for this role, or another opportunity at MiQ. 

If you have a passion for the role, please still apply.

What’s in it for you 

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Company

MiQ

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