EMEA Sr Prospecting Progr. Mnr, EMEA Demand Generation
Amazon.comAbout the role
AWS Sales, Marketing, and Global Services (SMGS) is responsible for driving revenue, adoption, and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector. The AWS Global Support team interacts with leading companies and believes that world-class support is critical to customer success. AWS Support also partners with a global list of customers that are building mission-critical applications on top of AWS services.
Amazon Web Services provides companies of all sizes with an infrastructure platform in the cloud and we are growing our team to help more companies make the move to the AWS cloud. If you are passionate about cloud technologies, AWS could be the right fit for your next career move. AWS offers an innovative environment driven by outstanding leadership where an eager candidate can advance through a learning and earning path. We are looking for a hands-on experienced Prospecting Program Manager for our EMEA Prospecting Days who will be responsible for developing and managing Prospecting programs in alignment with sales, marketing and business development. A strong understanding of marketing and sales as well as operational processes around campaign execution and measurement will be crucial and previous experience working in large cross functional organizations will be key. The candidate will thrive in a dynamic, fast-paced environment, implementing processes and interfacing with internal stakeholders and external organizations as needed. This role requires strategic thinking and problem solving with strong communication skills.
Navigating EMEA's Complexity
The EMEA region's diverse languages, cultures, and regulations pose significant obstacles that a global team cannot overcome. Tailoring messaging, content, and campaigns to the nuances of each EMEA market requires deep local expertise. A centralized team simply cannot adapt to these complexities, making an EMEA-dedicated Prospecting Program Manager essential. This Program Manager will be responsible for aligning with EMEA-specific specialist teams to conduct region and country-specific enablement sessions, ensuring the field is equipped to effectively engage with local prospects.
Driving Cross-functional Collaboration and Leveraging Local Insights
The Program Manager will lead initiatives to streamline workflows, implement best practices, and optimize performance - tailored to the specific needs of the EMEA market. EMEA prospecting Program Manager will develop an understanding of the regions’ priorities and gap to goals. A global team would struggle to manage and execute these region-specific improvements. This includes providing guidance for "AM Goals" and "CSR Goals" sheets, aligning them to seller quota and IPMM goals, as well as ensuring pipeline hygiene across the regions.
Ensuring Operational Excellence and Agility
To succeed, the EMEA Prospecting Program Manager must possess expertise in campaign management, problem-solving, and communication, coupled with the agility to adapt to the region's dynamic landscape. These capabilities are difficult for a global team to maintain, making a dedicated regional leader essential. The Program Manager will be responsible for instilling a sense of competition amongst the regions, motivating the field to prospect, and announcing rewards and recognition.
Driving Continuous Improvement and Efficiency
The Program Manager will lead initiatives to streamline workflows, implement best practices, and optimize performance - tailored to the specific needs of the EMEA market. A global team would struggle to manage and execute these region-specific improvements. This includes providing guidance for "AM Goals" and "CSR Goals" sheets, aligning them to seller quota and IPMM goals, as well as ensuring pipeline hygiene across the regions.
Enabling Data-driven Decision Making
The Program Manager will measure, track, and report on campaign effectiveness, using data-driven insights to refine prospecting activities. This analytical approach, combined with deep EMEA expertise, will enable informed decisions and resource allocation - capabilities a global team cannot match. The Program Manager will manage local reporting escalations, track performance by region, and share hourly results on the day of WWPD.
Key job responsibilities
The main purpose of the Prospecting Day program is to create new opportunities and increase the sales pipeline. Prospecting Day is a regular event that brings together teams from AWS to leverage the Learn and Be Curious and Deliver Results Leadership Principles, by 1/ enabling the entire sales organization around 3-4 sales motions from the focus service categories, 2/ strengthen the prospecting skills of all sellers and 3/ accelerate customer engagement. These programs align on a joint strategy and common calendar to deliver a consistent an
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