Associate Director, Patient Marketing – Dermatology - Lake County, IL

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Job Description

The Associate Director for the AbbVie Patient Services (APS) Dermatology Patient Marketing team leads strategic marketing planning for Dermatology Patient Services programs, including: value propositions, positioning, patient initiatives, and creative development. The Associate Director serves as the patient, service program, and product subject matter expert in Dermatology. 
 
The Associate Director plays a pivotal role in collaborating with multiple teams to ensure the successful development and execution of strategies for APS Patient Marketing for Dermatology. Within the organization, the Associate Director cultivates strong working relationships and encourages extensive collaboration with teams in Patient Services, Digital Lab, Co-pay Center of Excellence, Patient Engagement, medical and regulatory review, market research, business analytics, Patient Services Training, and other cross-franchise teams. Externally, the Associate Director partners with various agencies and consultants to effectively lead the implementation of marketing strategies and plans for numerous stakeholders. The candidate must be able to operate in a fast-paced environment with high expectations and a patient focus that drives the need for quality deliverables and performance. 
 
Key Job Responsibilities: 

• Develop and implement marketing strategic and tactical plans, for multiple AbbVie Patient Services brands, focused on achieving the brand’s objectives 

• Assist in leading APS Annual Planning Process and collaborate with business partners to ensure pull-through 

• Develop patient experience journeys and then leverage these journeys to develop Patient Services programs to ensure