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Corporate Communications Media Relations Manager

TikTok
New York City, United Statesfull_timeVerifiedPosted 4 Oct 2024
💰 $105,000/yr($90,000/yr$105,000/yr)

About the role

Responsibilities

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us?
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

About the Team
The Corporate Communications team leads on initiatives to protect and enhance brand reputation, reacts to regulatory and legislative changes and defends the platform against external challenges. This includes media relations, message development, thought leadership and crisis and incident management. The team partners closely with Public Policy, Legal, Trust and Safety, and Product colleagues along with other cross-functional teams, providing strategic counsel on the development of core strategies.
Responsibilities

About the Role
TikTok is seeking a dynamic and strategic Corporate Communications Media Relations Manager to join our Global Brand & Communications team. In this role, you will be responsible for shaping and maintaining TikTok's public image by building strong relationships with media outlets, developing strategic communications plans, and managing media inquiries. You will work closely with cross-functional teams to craft and amplify TikTok's corporate narrative, ensuring that key messages reach the right audiences through various media channels. Ideal candidates are resourceful media professionals that are just as comfortable handling breaking news as they are pitching key reporters. You have experience crafting compelling narratives and media strategies, and you possess a passion for storytelling. You lead with empathy and a people-first mindset. This is a highly collaborative role, working with other members of our Global Brand & Communications team, as well as cross-functional partners.

Key Responsibilities
- Serve as a point of contact for media inquiries, ensuring timely, accurate, and strategic responses.
- Identify and capitalize on opportunities for positive media coverage across relevant media outlets.
- Build and maintain relationships with key media outlets and journalists.
- Craft compelling narratives and media materials, including blog posts, statements, fact sheets, and talking points.
- Work with the Communications Insights team to monitor media coverage and social media to proactively identify potential risks and develop mitigation strategies.
- Collaborate with internal stakeholders, including the Marketing, Legal, and Public Policy teams, to ensure cohesive messaging across all platforms.
- Support the broader team and during high-pressure situations.

Qualifications

Minimum Requirements
- Bachelor’s degree in Communications, Public Relations, Journalism, or a related field.
- 5+ years of experience in media relations, corporate communications, or public relations, preferably in the tech or digital media industry.
- Experience working in a fast-paced, global tech company or digital media platform
- Knowledge of TikTok’s platform and trends is a plus
- Familiarity with media monitoring tools and analytics software

Preferred Requirements
- Proven ability to build relationships with journalists and secure top-tier media coverage. - Strong media instincts with distinguished writing and editing skills, with the ability to distill complex information into clear, concise messages.
- Experience handling crisis communications and navigating high-pressure situations.
- Exceptional organizational and project management skills, with the ability to manage multiple projects simultaneously.
- Collaborative, coachable team player with strong interpersonal skills and the ability to work cross-functionally.


TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed t

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Company

TikTok

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