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Head of Consumer Credit Cards
Huntington National BankUnited Statesfull_timeVerifiedPosted 7 Feb 2025
💰 $255,000/yr($125,000/yr – $255,000/yr)
About the role
Description
Summary:
The Head of Consumer Credit Cards is responsible for leading the development, strategy, and execution of the bank’s consumer credit card product strategy. This individual will work closely with cross-functional teams to drive growth, innovation, profitability, and customer satisfaction across the credit card product suite to achieve aggressive long term growth targets.
Duties & Responsibilities:
- Leadership & Strategy Development:
- Lead the consumer credit card business, including the design and execution of product strategies to drive growth and profitability.
- Develop long-term strategic plans and set business targets, budgets, and KPIs for the portfolio and ensure that they are achieved.
- Align strategy and product roadmap with senior leadership with company-wide goals.
- Product Development & Innovation:
- Oversee the development of new and innovative consumer credit card products, features, and benefits to meet evolving customer needs and drive profitability.
- Drive innovative solutions by researching emerging trends and customer behaviors, while ensuring alignment with the brand strategy.
- Work with design and tech teams to enhance customer experience and digital engagement for credit cardholders
- Customer Acquisition & Retention:
- Develop strategies for acquiring new customers while ensuring the retention of existing ones.
- Lead cross functional team of partners including Marketing, analytics, technology and credit risk to drive customer acquisition campaigns and promotions.
- Establish loyalty programs and incentives that enhance customer engagement and satisfaction.
- Leverage customer data and insights to improve the value proposition and customer experience.
- Risk & Compliance Management:
- Ensure that all credit card products comply with relevant regulatory requirements, internal policies, and industry standards.
- Develop and monitor risk management frameworks, including credit risk, fraud prevention, and operational risk for consumer credit card products.
- Monitor portfolio performance and adjust credit policies as necessary to mitigate risk and ensure a healthy portfolio.
- Team Management:
- Lead and mentor a team of product managers and collaborate with cross functional group of partners including analysts, marketers, and risk managers.
- Foster a culture of high performance, collaboration, and innovation within the team.
- Manage team performance, career development, and training initiatives to build a high-functioning, motivated team.
- Financial & Operational Performance:
- Oversee the financial performance of the consumer credit card portfolio, including revenue generation, cost management, and profitability.
- Monitor operational metrics such as customer acquisition costs, utilization rates, and charge-off rates to optimize performance.
- Report regularly to senior management on key performance indicators (KPIs), financial results, and strategic initiatives.
- Partnership Management:
- Develop and manage relationships with key external partners, including payment networks,fintech companies, third-party vendors, and credit bureaus.
- Negotiate favorable terms with external partners to enhance product offerings and drive customer acquisition.
Basic Qualifications:
- Bachelor's degree in Business, Finance, Economics, Marketing, or a related field.
- 10+ years of experience in the financial services industry, with at least 5 years in a leadership role focused on consumer credit cards or retail banking products.
- Proven experience in developing and managing large-scale credit card portfolios.
- Strong understanding of credit risk, financial analysis, and regulatory compliance in the credit card industry.
- Experience with product innovation, customer acquisition strategies, and digital transformation in the payments space.
Preferred Qualifications:
- Master’s degree
- Experience with digital credit card products and mobile banking apps.
- Familiarity with emerging trends in the fintech and payments industry.
- Knowledge of machine learning or AI app
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