Social Media Specialist (Global team)

Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.
Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?

Responsibilities:

• Produce high quality, engaging, original content that can be used cross-platform
• Own, operate multiple official social media and signal channels, as well as the content strategy/output and results for each
• Drive effective and creative social media campaigns, work cross-functionally with design, content, performance marketing, product and other teams
• Measure, report, analyze the performance of campaigns across channels and translate findings into actionable, data-driven recommendations to improve future performance
• Innovate and implement test-and-learn strategies along with delivering results
• Analyze social media landscape to supply actionable insight (in real-time) to both the social and greater marketing team with hot topics, breaking news, sentiment/market observations
• Engage and build communities through one-on-one as well as one-to-many conversations
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Requirements:

• Articulate in the English language
• Fluency in a second language is an added advantage
• Demonstrates a clear and concise style of communication, with a creative/fun spin where relevant
• 2+ years of experience in digital marketing or social media related roles
• Keen sense and understanding of the crypto market
• Strong knowledge of Reddit and the cryptocurrency sub-communities there. Well-versed with Twitter,  Facebook, YouTube
• Bonus if familiar with Twitch, Clubhouse, Discord, Telegram channels
• Strong sense of responsibility and resistance to stress
• Self-motivated, results-oriented
• Remote and startup experience is a plus
• A meme connoisseur

Working at Binance• Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry• Fast moving, challenging and unique business problems• International work environment and flat organisation• Great career development opportunities in a growing company• Possibility for relocation and international transfers mid-career• Competitive salary• Flexible working hours, Casual work attire
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