Regional Medical Lead, Nephrology

Regional Medical Lead

Otsuka America Pharmaceutical, Inc. customer engagement approach is designed to better deliver on patient, caregiver and HCP needs in an evolving healthcare environment. This model is built around where patients get their care—locally, with the intent to better serve patients, caregivers, and healthcare providers, delivering a higher quality experience that ultimately is focused on improving patient care.

The local “ecosystem approach” creates a unified focus among account management, medical, patient access and market access to engage local healthcare systems and identify opportunities to improve the patient experience. Through this matrix model, customers will now experience more coordinated and seamless care with digital-enabled support to help bridge care gaps.

Position Overview – Regional Medical Lead (Director)

As an integral part of the leadership team at the region level for Otsuka’s customer engagement, the Regional Medical Lead (RML) contributes to the development of the region strategic business plan and identifies key stakeholder and C-suite relationships that are vital to the region.

The RML is responsible for developing and maintaining a deep understanding of the region to ensure alignment with Otsuka’s patient-centric strategy, including understanding the educational needs from a customer perspective, and ensuring resources are deployed to meet those needs. The RML will serve as the primary medical point of contact for top regional decision makers and influencers. In conjunction with the region’s field leadership teams to identify customer evidence and knowledge gaps as well as gaps in care continuity and coordination.

The RML has overall responsibility to ensure regional customer needs, insights, and knowledge is captured and shared at the regional and local level, as well as with Home Office.

The RML is also responsible for creating and fostering a culture that is collaborative and patient-centric.

Key Activities and Responsibilities

• As part of the regional leadership team contributes to the region strategic business plan that addresses regional, local, and customer challenges, issues, and opportunities, to bring about improved patient care and outcomes. This extends to include alignment around execution of field activities.
• In partnership with the Senior Business Director, establish and manage senior stakeholder and C-suite relationships across the region to better understand their needs and identify insights and opportunities for medical collaboration.
• Develop a deep understanding of the regional ecosystems, including health systems, centers of excellence, key influencers, decision makers, and payers.
• Maintain a comprehensive understanding of the regional ecosystems to ensure alignment with Otsuka’s patient-centric strategy and priorities, including provision and delivery of optimal patient care.
• Primary medical point of contact for top decision makers and influencers in their region to co-create, prioritize, plan, and implement mutually beneficial initiatives that are aligned with Otsuka’s business priorities.
• Understand the educational needs of the region from a customer perspective, and ensure resources are deployed to meet these needs from a product and disease state approach.
• Provide field leadership and managerial oversight to ensure MSLs are focusing on key institutions, influencers and decision makers aligned to business priorities. RML, through the MSLs, maintains and engages their own list of customers that are most influential in the region.
• Identify regional evidence generation needs that align to local priorities in collaboration with internal stakeholders.
• Track the region’s customer experience, both formally and informally, and use this information to enhance customer engagement and medical strategy.
• Represent customer needs, insights, and knowledge to other parts of Otsuka including senior leadership and other internal partners (i.e., disease area strategy team, brand medical teams, health outcomes research team, etc.) to advance shared goals between Otsuka and the customer.
• Identify and facilitate training for the region  colleagues and beyond to ensure team members are competent in the evolving market and healthcare landscape.
• Develop and track metrics across all activities in the medical portfolio, including performance/outcomes metrics and collaboration. Identify opportunities through analytics and ongoing business reviews and using agile approaches to adapt medical plans where required.
• This position will have direct accountability for providing coaching and feedback to the MSLs within the region.
• Create and foster a culture that is collaborative and patient-centric, centering upon e