National Sales Account Executive - NBCU Local

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we’ll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

RESPONSIBILITIES:  Role / Purpose & Responsibilities

The NBC UNIVERSAL (NBC / TELEMUNDO / NBC SPORTS / NBC SpotOn & PEACOCK) Owned Television Stations entity is seeking to fill the position of a Sales Account Executive. This position is primarily responsible for delivering sales revenue, as well as cultivating and developing new advertisers for the stations’ extensive multi-platform properties for both the English and Spanish languages in the linear and OTT space.  The ability to work at the local-direct and national level with clients of all tiers of business is paramount, from large capital, medium and local-direct small businesses, in addition to exploring unique paths to procure revenue. The Sales Account Executive will be expected to identify, prospect and close new business and service existing client roster.  This position requires an individual with a keen ability to develop concepts to create, incrementally grow share and maintain sales revenue by connecting a corporation’s marketing goals seamlessly with the entire portfolio of NBC / TELEMUNDO / NBC SPORTS / NBC SpotOn & PEACOCK and all supplementing / growing Media content distribution platforms.

JOB DUTIES:  

• Own, manage, and develop relationships with clients, agencies and advertisers through day-to-day interaction throughout out the territory: Michigan, Ohio and Canada.
• Responsible for bringing in New Business Revenue.  Embrace, understand, target, pitch and secure new sources of marketing, advertising, promotional and event revenue for all NBC / TELEMUNDO / NBC SPORTS / NBC SpotOn & PEACOCK’s programming, sponsorships, events and special opportunities
• Create customized solutions for local and national clients that will demonstrate the power and extensive portfolio of NBC / TELEMUNDO / NBC SPORTS / NBC SpotOn & PEACOCK, along with the monetization of all properties and platforms
• Ascertain and market to previously untapped, emerging and traditional brands/ businesses; Drive revenue through successful negotiating and closing skills; Recommend and sell the value and benefit of Linear, OTT, Non-Linear, Mobile, Digital, Out-Of-Home, Sponsorships, Sports, Community and Event Marketing opportunities, etc.
• Position the both the General Market and Spanish Language marketplace, opportunities across various categories to generate demand for NBC / TELEMUNDO / NBC SPORTS / NBC SpotOn / Peacock
• Create and present customized solutions in an accurate and comprehensive manner that positions the NBC / TELEMUNDO / NBC SPORTS / NBC SpotOn / Peacock as the ONLY multiple platform solution in the nation
• Develop growth revenue by focusing on “conversion” targets from competitive media including Radio, Print, Digital, Social Media, Out-Of-Home, Cable, etc.
• Highly organized management of a business opportunity pipeline and sharp, accurate revenue forecasting skills
• Learn all NBC / TELEMUNDO / NBC SPORTS / DIGITAL CRM sales data management systems, Traffic/Order flow processes and create presentations using PPT, MS EXCEL, CLEARSLIDE, etc.
• Participate in team and station projects, as well as special sales and community events
• Maintain a current knowledge of audience impressions, programs and competitive landscape and conditions in the local and national marketing/advertising marketplaces
• Maintain astute knowledge of current industry trend