Integrated Supervisor, Business Solutions

Job Description

Job Summary 

The Integrated Strategy Supervisor is a central facet within the combined Brand-Digital Integrated Strategy team. Working under the guidance of the Integrated Brand Group Director, ISS constructs the strategic foundation for media plan development and ensures consistency across all channels. As a key agency contact, he/she maintains strong relationships with clients, partner agencies, media vendors and internal departments. The ISS applies his/her knowledge of industry trends and Horizon’s consumer/channel insight resources to offer the clients fresh thinking. He/she supervises all team projects, ensuring they are completed accurately and on time and reflect both practical and strategic thinking. They will work closely with their team to develop cross-channel strategies, and recommend/activate digital media plans that meet campaign imperatives and client objectives.   
 

Main Duties and Responsibilities 

15% - Stewardship & Strategic Leadership 

20% - Team Development 

30% - Leader campaign execution  

35% - Client Relations 

• Build and maintain strong relationships with clients and partner agencies at appropriate level, by serving as the key agency contact 

• Guide the team in translating client goals into strategic media solutions that grow our client’s brands, and ensure strategic consistency across all elements of plan development and implementation 

• Lead research initiatives, identifying tools and resources that will aid in the consumer insight gathering and strategic planning process, including new trends and opportunities within the industry; develop POVs to share with clients and media team 

• Share evolving media trends and opportunities with peers and clients, ensuring recommendations look to incorporate both existing media as well as emerging creative communication channels 

• Supervise the development of media briefs and the strategic and tactical execution of all media buys, ensuring all strategic direction and timelines are clearly communicated to the inner-agency teams 

• Oversee the accuracy and timeliness of account management and buy maintenance  

• Participate in overall client media strategy development in order to deeply understand the role marketplace media plays in larger media objectives