Job Description Summary

At GE Vernova Grid Software, we are helping build the software that will power a more resilient, efficient, and intelligent grid. As AI transforms how utilities and energy companies operate, plan, and make decisions, we are seeking a senior product marketer to help define our AI market story, strengthen positioning across core GridOS portfolio areas, and lead the commercialization of innovation-led products.

This is a highly strategic role for an experienced product marketer who thrives at the intersection of technology, market insight, and commercial execution. The Director, Product Marketing, will play a key role in shaping how GE Vernova Grid Software brings AI-enabled, data-driven, and technically sophisticated solutions to market. This person will help influence AI strategy from a market and customer perspective, lead messaging and go-to-market strategy for innovation-led offerings, and own product marketing for core areas of the GridOS portfolio, including Data Fabric. This role will also help define and elevate our cyber messaging and positioning as part of our broader value proposition to the market.

The ideal candidate is equal parts strategist, storyteller, and technologist. They are energized by translating advanced capabilities—including AI/ML, data platforms, enterprise software, and cybersecurity-related value propositions—into compelling customer value and differentiated market positioning. They are comfortable engaging deeply with product managers, engineers, architects, data scientists, cybersecurity stakeholders, and technical sales teams, while also crafting clear narratives for business leaders, customers, analysts, and commercial stakeholders.

This role is well suited for someone who wants to help shape what comes next while strengthening what is core: influencing portfolio strategy, supporting category creation, driving strategic consistency across key GridOS offerings, and bringing new AI-forward products to market that address critical customer challenges across grid modernization, operational intelligence, resilience, cybersecurity, and decarbonization.

Job Description

Key Responsibilities

  • Help shape GE Vernova Grid Software’s AI and innovation market strategy by bringing a strong customer, market, and commercialization perspective to emerging product and portfolio decisions

  • Own and drive product marketing strategy for core parts of the GridOS portfolio, including Data Fabric, ensuring clear positioning, differentiated messaging, and strong market alignment

  • Lead and refine cyber messaging and positioning across relevant offerings, ensuring cybersecurity value is clearly articulated in ways that resonate with customer priorities, technical stakeholders, and business decision-makers

  • Partner closely with Product Management, Engineering and Commercial teams to define how AI-enabled, data-driven, and innovation-led products should be positioned, packaged, launched, and scaled

  • Influence product and portfolio strategy through market insight, customer research, buyer understanding, competitive intelligence, and analysis of whitespace opportunities

  • Lead end-to-end go-to-market strategy and execution for new products, capabilities, and solution releases, with a strong focus on offerings emerging from the innovation pipeline as well as strategic GridOS portfolio priorities

  • Develop differentiated positioning, messaging, and value propositions that clearly connect technical capabilities to customer outcomes, business value, and strategic relevance

  • Translate complex technical concepts—including AI/ML models, data fabric and platform capabilities, analytics-driven workflows, enterprise architecture, interoperability, cybersecurity value propositions, automation, and optimization—into clear, compelling narratives for both technical and executive audiences

  • Help define commercialization strategies for new offerings, including target segments, buyer personas, market entry motions, packaging, pricing inputs, and launch priorities

  • Serve as the voice of the market by building deep expertise in customer needs, buying behavior, decision criteria, industry trends, regulatory and market shifts, and competitive dynamics

  • Support category-building efforts for emerging solutions by helping frame new market narratives, thought leadership themes, and differentiated points of view

  • Build and tell a compelling story across internal and external channels, including launch messaging, solution narratives, executive presentations, thought leadership content, analyst storytelling, cyber positioning, and sales communications

  • Drive sales enablement by developing the messaging, tools, training, playbooks, presentations, and assets