(USA) Director, Global Communications

Position Summary...

What you'll do...

Director, Global Communications – Health & Wellness

Location: Bentonville, AR

The Director, Global Communications – Health & Wellness, will be responsible for 360-degree communication for pharmacy clinical services, specialty pharmacy and quality and safety programs.

About Global Communications – Health & Wellness

Health & Wellness at Walmart is comprised of nearly 4,600 pharmacies, more than 3,000 Vision Centers, the Walmart Healthcare Research Institute and Consumer Health Solutions, which together help our communities live better – and healthier. The more than 65,000 Health & Wellness associates caring for patients and customers are often on the frontlines of healthcare and are a trusted resource in their community.

What you’ll do:

A Director of Communications overseeing health & wellness communication typically has a broad range of responsibilities focused on promoting a positive public image and delivering key messages related to health initiatives. Here are some of the typical job duties:

Strategic Planning & Leadership

• Develop communication strategies: Create and execute long-term communication strategies that align with the organization's health and wellness goals.

• Oversee messaging: Ensure consistent, clear, and accurate messaging across all channels and platforms regarding health and wellness topics.

• Set goals and track outcomes: Establish communication objectives, KPIs, and track performance to evaluate the success of health-related communication initiatives.

Media Relations & Public Relations

• Build relationships with media: Develop and maintain relationships with journalists, influencers, and media outlets covering health and wellness topics.

• Manage press releases and communication materials: Write and distribute press releases on health and wellness initiatives, events, and outcomes.

• Coordinate interviews and spokesperson roles: Prepare organizational leaders or subject matter experts for interviews, public speaking, and media appearances.

Content Development & Messaging

• Create and manage content: Oversee the development of content for various platforms, including websites, blogs, social media, newsletters, and internal communications. Ensure the content is accurate, engaging, and aligned with health and wellness messaging.

• Write and edit materials: Write speeches, articles, reports, and other communications materials related to health and wellness.

• Tailor messaging for diverse audiences: Develop communication plans and content for different target groups, such as associates, patients, clients, or the general public.

Internal Communication

• Coordinate with internal teams: Collaborate across Corporate Affairs, Merchandising, Sustainability, Benefits and other internal stakeholders to ensure effective communication of wellness initiatives within the organization.

• Engage associates: Inform and communicate to H&W associates, as well as the broader Walmart associate base on initiatives and important role Health & Wellness plays at the company.

• Crisis communication: Prepare and manage internal communications during health-related crises (e.g., public health outbreaks or organizational health emergencies).

Social Media & Digital Engagement

• Social media presence: Help engage and amplify on social media platforms, ensuring they promote health and wellness messaging.

• Create engagement strategies: Develop strategies to engage followers, increase awareness, and encourage participation in heal