Senior Analytics Director

Senior Analytics Director

Let’s be unstoppable together!

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set.

At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives.  We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work.  Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana. Learn more at www.circana.com.

Role Overview
This is a growth‑oriented commercial role responsible for revenue generation, client expansion, and broadening Circana’s analytics penetration within owned accounts. In this role, you will engage directly with senior CPG clients as a trusted business partner to understand their complex business challenges and translate them into analytical solutions. You'll leverage your deep knowledge of analytics methodologies—including pricing and promotion optimization, assortment optimization, demand forecasting, elasticity modeling, and channel strategy—to identify the right approaches and tools to address clients' strategic needs.

You'll serve as the bridge between client business problems and Circana's analytical capabilities, working with internal analytics teams to scope, manage, and deliver solutions that drive measurable business impact. By understanding clients' businesses cross-functionally and maintaining strong knowledge of Circana's analytics solutions, tools, and simulators, you'll effectively position our capabilities to address their most pressing challenges.

You'll apply business savvy and consultative capabilities to strengthen client relationships, identify new opportunities, and convert analytical insights into revenue growth for both your clients and Circana.

Job Responsibilities
Identify business issues and opportunities by applying knowledge of CPG industry, clients' businesses, and Circana's analytics capabilities. Understand client challenges related to pricing, promotion, assortment, demand forecasting, and channel strategy, and recommend the appropriate analytical solutions and approaches. Articulate how Circana's tools, simulators, and custom analytics can address specific business needs and drive value. Synthesize modeled outputs into clear commercial implications, guiding clients on how to activate recommendations to drive brand growth, retailer alignment, and competitive advantage.

Client Engagement & Relationship Management: Build and maintain strong relationships with senior decision-makers at major CPG companies . Engage directly with clients as a strategic partner, demonstrating deep understanding of their business context, competitive dynamics, and key performance drivers. Drive senior-level engagement and present confidently to top management.

Internal Stakeholder Relationship Management: Develop strong internal relationships with Circana Client Leads to gain access to brand and retailer stakeholders. Proactively partner with Client Leads to coordinate introductions, align messaging, and jointly craft client engagement strategies.”

Analytics Knowledge & Thought Leadership: Maintain strong working knowledge of advanced analytics methodologies including price elasticity modeling, demand transferability calculations, promotional effectiveness measurement, demand forecasting techniques, and optimization approaches. Stay current on Circana's analytics solutions, tools, and simulators to effectively position capabilities and explain technical concepts to non-technical audiences in clear, business-relevant terms.

Account & Project Management: Take responsibility for client accounts and ensure quality delivery of analytics programs. Work with internal analytics teams to scope projects, manage timelines, and oversee implementation of analyses that ad