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Sr. Email & SMS Developer

MERGE
United Statesfull_timeVerifiedPosted 15 Sept 2023
💰 $80,000/yr($70,000/yr$80,000/yr)

About the role

Merge Storytelling and Technology

We MERGE storytelling and technology to promote health, wealth and happiness in the world. We help marketing and technology executives engage hearts and connect parts by offering full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media, digital platform development and more.

Promote Health, Wealth & Happiness

We are committed to promoting health, wealth and happiness in the world by partnering with purpose-driven clients in purpose-driven industries such as healthcare, financial services and consumer products. Our health clients are literally on the front lines saving lives. Our wealth clients are changing the financial potential in people's lives. And our consumer clients make lives...a little bit happier every day.

Partner with Clients of Iconic Brands

MERGE has enduring client partnerships with American Express, T-Mobile, LG, Facebook, Adobe, Kate Spade NY, Coach, The North Face, Fidelity, Eaton Vance, BlueCross BlueShield, Abbott, Astellas, Seqirus, Supernus, Boston Scientific, Advocate Aurora Health, Indiana University Health and Marco’s Pizza to name a few.

Work with Poets and PHD’s

With 750+ employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Los Angeles, Montreal and New York City, MERGE uses a talent-to-task process that connects our poets and PHD’s which enables clients to think higher and feel deeper about their customers.

Emerge to the Top of Your Career

At MERGE, we strive to create a superior work experience where people with ability, agility and humility can grow and do the best work of their careers.

As our Sr. Email & SMS Developer, you will...

Be Accountable and Responsible

You will be the subject matter expert for the development and execution of B2C Email, Mobile, and Push marketing strategies and campaigns for our clients’ Marketing teams.  

The Senior Developer has experience creating personalized, dynamic messages and landing pages, writing scripting languages, and is experienced with data configuration, manipulation, and segmentation, as well as reporting and analytics. The Senior Developer is also client-facing, and is experienced with project management, is comfortable leading client calls and setting project timelines and expectations, and is able to be the main point of contact and knowledge expert for our clients.

  • Ability to project, and manage multiple campaigns, projects, clients, and teammates simultaneously.
  • Participate in or lead client meetings.
  • Speak as the Subject Matter Expert on relevant client calls.
  • Lead and coordinate in onboarding additional resources or partners on third-party tools as necessary.
  • Work with the Client Service and Business Development teams as an SME on additional platform capabilities to benefit our clients.
  • Understand Client Call Expectations/Processes.
  • Manage email and SMS execution across assigned larger, more complex clients.
  • Coordinate and oversee email and SMS execution tasks to ensure work is completed on time, to standard, and without error.
  • Create dynamic, personalized marketing assets using various scripting languages like HTML, CSS etc.
  • Automate email execution processes, activities, and reporting.
  • Design emails and creative templates utilizing Photoshop or similar design applications.
  • Design, develop, test, document, and deploy high quality business solutions in Salesforce.
  • Provide ongoing technical support.
  • Train other development resources on development best practices, as needed. 
  • Experience with platform-specific coding languages.
  • Write SQL for use in queries.
  • Advise on the implementation of tracking code.
  • Pull, load, create and manipulate subscriber lists and counts within the email platform.
  • Create email campaigns in the email platform.
  • QA/QC test and seed list send for email and SMS.
  • Troubleshoot email and SMS issues (platforms, HTML, rendering).
  • Troubleshoot and respond to ESP issues, list questions, and conduct advanced ad hoc analysis.
  • Assist Email Strategists on email playbook as it pertains to the capabilities and functionality within the ESP.
  • Advise on the implementation of tracking code.
  • Troubleshoot email and SMS issues (platforms, HTML, rendering).
  • Work with customer and platform data.
  • Work with pre-existing HTML templates and provide design and image editing.
  • Test emails for compatibility across all email providers on multiple digital platforms.
  • Develop email campaigns, including (but not limited to) trigger-based, respons

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Company

MERGE

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