Brand Manager, Jewel Cookies
Mondelēz InternationalAbout the role
Job Description
Are You Ready to Make It Happen at Mondelēz International?
Join our Mission to Lead the Future of Snacking. Make It With Pride.
The Brand Manager, Jewels is responsible for supporting the delivery of the end-to-end in year and strategic growth plans for a subset of our Jewels Cookies brands namely Honey Maid Grahams, Newtons and LU Biscuits. You will be responsible for creating solid brand foundations, crafting strategic PPA, driving channel expansion and evolving consumer activation strategies to ensure these incremental, profitable brands are relevant to meet consumer needs now and in the future.
How you will contribute
Working with other internal stakeholders, you will support the brand portfolio strategy and priorities to enable consumer-centric brand portfolio growth. You will lead recommendations for integrated commercial plans, develop and execute marketing plans that deliver on revenue and profit forecasts, and share objectives.
Key Responsibilities
Lead and deliver annual planning & functional strategy. Support P&L ownership and delivery of Annual Growth Goals in partnership with your manager
Support brand portfolio management and lead commercialization/launch plans for renovation, business critical projects, PPA, and sustainability - including post launch tracking
Translate strategy to execution via marketing excellence in purposeful creative, media and consumer activation development and implementation
Help lead, analyze, and support the delivery of business plan and actively participate in the Enterprise Business Planning process (EBP)
Influence and guide innovation strategy and lead implementation of new item launches
Facilitate the development and execution of the integrated communication, activation and media plans, maximizing media ROI, and working with internal and external media partners
Deliver commercial plans on commercial planning timelines, underpinned by robust insights
Leverage data to monitor, drive in-year business performance and use actionable insights to develop multi-year growth plans
What extra ingredients you will bring:
A desire to drive your future and accelerate your career and the following experience and knowledge:
Ability to thrive in and handle ambiguity & fast paced environment
Ability to build and deliver against strict timelines
Ability to influence a cross functional team
Strategic thinking and problem-solving capabilities
Strong business acumen
Analytic and creative thinking skills
Strong communication and interpersonal skills
Strong Excel and Powerpoint skills
Highly organized
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