Senior Manager Marketing Operations

Overview

Quest Software is seeking a proactive, strategic, and collaborative Senior Manager of Marketing Operations to help evolve and scale our marketing operations function. This role is designed for someone who can step in and own critical pieces of our marketing operations stack, while also bringing a fresh perspective to how we optimize processes, streamline workflows, and unlock the full potential of our marketing technology and reporting.

 

As a key member of the marketing operations team, you will support and complement the work of senior leadership by increasing visibility, improving cross-functional alignment, and enhancing the systems that power our marketing engine – enabling the organization to target the right buyers, generate high quality leads and help move them down the funnel.

 

You'll work closely with stakeholders across Demand Gen, ABM, Digital, and Content to understand business requirements and translate them into scalable systems and processes. This is a high-visibility, high-growth opportunity for someone who loves digging into data, building smarter systems, and helping teams work better together.

 

You’ll bring a strong balance of strategic thinking and hands-on execution, with the curiosity and humility to learn from what’s working today while contributing to where we’re going next.

Responsibilities

• Own and Optimize Core Marketing SystemsYou will administer and enhance key platforms including Eloqua, Demandbase, and Salesforce, ensuring seamless integration, clean data flows, and efficient campaign execution across the marketing stack.
• Enable Visibility Through Reporting and AnalyticsYou will develop and maintain dashboards and performance reports that provide actionable insights into marketing effectiveness, campaign ROI, and funnel performance to inform strategy and drive decision-making.
• Support Cross-Functional AlignmentYou will partner with Demand Gen, ABM, Digital, Content, Sales, Product, and IT to ensure marketing operations align with broader business objectives and campaign goals.
• Improve and Scale Operational ProcessesYou will design and implement scalable, repeatable processes for lead management, campaign execution, and reporting. Proactively identify inefficiencies and implement process improvements to drive operational excellence.
• Drive Funnel Management and OptimizationYou will monitor key marketing signals such as lead volume, conversion rates, and pipeline velocity to identify bottlenecks, optimize the lead journey, and support short- and long-term pipeline generation.
• Advance Lead Scoring and Attribution ModelsYou will work with Sales Ops and Analytics to refine lead scoring, attribution models, and funnel metrics to support accurate measurement of marketing’s impact on revenue.
• Champion Martech Strategy and InnovationYou will evaluate and recommend new technologies or enhancements to existing tools. Help define and execute a roadmap that improves automation, personalization, and campaign scalability.
• Support Campaign ExecutionYou will provide hands-on support for marketing programs including events, webinars, and email automation. Ensure campaigns are properly configured, tracked, and optimized within the tech stack.
• Collaborate on Strategic InitiativesYou will contribute to major cross-functional projects such as data governance programs, campaign attribution frameworks, and lifecycle marketing initiatives.
• Foster Team Collaboration and Knowledge SharingYou will create documentation, establish best practices, and support training initiatives that enable broader teams to effectively use marketing tools and contribute to operational excellence.

 

Who You Are:

You’re a strategic thinker and hands-on problem solver who thrives in fast-paced, high-growth environments. You bring a unique blend of technical expertise, marketing operations know-how, and cross-functional collaboration skills. With a passion for data, systems, and process optimization, you know how to turn complex challenges into streamlined solutions. You’re comfortable owning and improving marketing technologies, aligning teams around shared goals, and using insights to drive smarter decisions. You bring curiosity, humility, and a forward-thinking mindset to help take our marketing operations to the next level.

 

Qualifications

• You should have 8+ years of experience in marketing operations or a related field within B2B SaaS
• You will have hands-on expertise with Salesforce, Eloqua, Demandbase, and related MarTech tools, etc
• You should possess strong analytical ski