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Sr. Commercial Manager - Control (will be located in a US control state)

Beam Suntory
Des Moines, United Statesfull_timeVerifiedPosted 5 Feb 2025

About the role

As a world leader in premium spirits, Suntory Global Spirits inspires the brilliance of life by delivering great consumer experiences through its world-class portfolio of brands. Known for its craftsmanship of premium whiskies, including Jim Beam, Maker's Mark, Basil Hayden and Knob Creek bourbons; Japanese whiskies, including Yamazaki, Hakushu, Hibiki and Toki; and leading Scotch brands including Teacher's, Laphroaig and Bowmore®, Suntory Global Spirits also produces leading IMFL brand Oaksmith in India. 

 

A global company with approximately 6,000 employees in more than 30 countries, one of Suntory Global Spirit's core values is Growing for Good and through its Proof Positive sustainability strategy, the company has committed to ambitious goals and investments to promote environmental sustainability in its operations, ensure the company has a positive impact on the communities where employees live and work, and programs to educate and inform consumers to make the right personal choices about drinking. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings Limited of Japan. For more information, on our brands and commitment to social responsibility, please visit www.suntoryglobalspirits.com and www.drinksmart.com

 

Role: 

We are looking for people who bring something unique to Suntory Global Spirits - themselves. We value differences, and we appreciate what each of us can contribute. We inspire each other, and challenge ourselves to innovate, improve, advance new ideas and try new things. We create endless opportunities to Unleash Your Spirit every day in a culture that is charged, creative, challenging and fun.

 

What makes this a great opportunity: 

Suntory Global Spirits is a world leader in premium spirits with $5.5 billion in annual revenues and an ambition to become the World’s Most Admired Premium Spirits Company. We have a strong vision and strategy, an incredible brand portfolio grounded in quality and craftsmanship, an unwavering commitment to sustainability and top talent across the organization. We are focused on driving value across key priorities including American whiskey, Japanese Spirits, Scotch, Tequila and Ready-to-Drink. Headquartered in New York City, Suntory Global Spirits is a subsidiary of Suntory Holdings, which is world renowned for delivering quality and excellence across a range of products and categories.

Mission of Role:

The Control Region generates $600M in revenue and plays a pivotal role in the company's overall success. This region is complex, requiring a deep understanding of diverse customer organizations and a consistent approach to effectively drive measurable consumer response to key business levers. This position offers the opportunity to support the Control General Manager and collaborate with broker and distributor leadership teams to implement focused criteria in developing comprehensive routes to market and successful strategies. Key qualifications for this role include strong organizational and collaborative skills, along with the ability to analyze market trends and provide well-supported recommendations to the Control GM and senior leadership at Southern Glazer's Wine & Spirits. The goal is to enhance broker strategies, outperform competitors, and achieve exceptional execution and results.

 

Role Responsibilities:

  • Leadership role and GM proxy at NABCA/DISCUS roundtables unlocking SGS presence and stature across the Liquor Boards
  • Oversee public affairs, state commissions and associations ensuring consistent messaging and alignment to positions
    • Draft new policies and guidelines that drive SFS strategic priorities: SPAs, shelf guidelines, displays
    • Ensure GM is informed and updated on pending State legislative updates and key customer developments to support regional planning and deployment of supportive measures to insulate brand objectives and financial plan
  • Develop and deploy comprehensive metric management around new EEI program establishing key competitive benchmarks and validation of broker commissions and incentives

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Beam Suntory

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