Jobs and Careers

Sr. Director of North America Field Marketing

Texas, United States, United Statesfull_timeVerifiedPosted 11 Jun 2026

About the role

Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions. They rely on our top-rated services and support to accelerate their digital transformation efforts and deliver unprecedented progress. With double-digit growth year over year, no provider is better positioned to deliver scalable outcomes than Extreme.

Inclusion is one of our core values and in our DNA. We are committed to fostering an inclusive workplace that embraces our differences and creates an atmosphere where all our employees thrive because of their differences, not in spite of them.

Become part of Something big with Extreme! As a global networking leader, learn why there’s no better time to join the Extreme team.

Role Overview

The Senior Director, Field Marketing, Americas is responsible for defining and executing a high‑impact, AI‑enabled field marketing strategy that drives measurable pipeline, revenue influence, and market presence across North America and Latin America.

This role serves as the strategic and operational leader of Americas field marketing, aligning tightly with sales, channel, demand generation, product marketing, and marketing operations to convert regional priorities into scalable, repeatable growth programs. This role is best executed by a leader who puts teamwork first.

The ideal candidate is a modern field marketing executive: deeply metrics‑driven, a full stack marketer, fluent in B2B SaaS GTM motions, experienced with partner ecosystems, and actively leveraging AI to improve planning, execution velocity, personalization, and ROI.

Key Responsibilities

Field Marketing Strategy & Revenue Alignment

Own the Americas field marketing strategy, aligned to Extreme’s revenue goals, regional sales priorities, and vertical market focus.
Translate corporate GTM strategy into regional, segment‑specific field plans across Canada, US, and Latin America markets.
As a strategic partner with Sales and Channel leadership, align plans on where, when, and how investments will generate the highest return.

AI‑Enabled Planning, Execution & Optimization

Lead the innovative use of AI across field marketing, including:
AI-enabled creation of repeatable, on brand, bill-of-materials for regional and vertical campaigns
Predictive account and territory prioritization
Event and program performance analysis
AI‑enabled personalization for executive and ABM experiences
Automated post‑event follow‑up
Apply AI insights to optimize budget allocation, program mix, and regional investments in real time.
Champion a test‑and‑learn culture, using AI to shorten feedback loops and continuously improve ROI.

Integrated Field Programs & Experiences

Own the planning and execution of high‑impact field programs, including:
Industry and partner MDF events
Executive dinners and C‑suite engagements
Roadshows, regional activations, and customer forums
Account‑based targeted demand (1:1, 1:few)
Tightly integrated programs with digital demand, ABM, BDR, corporate campaigns, and partner marketing.
Collaboration with Channel and Partner Marketing to design and execute joint field and MDF programs that accelerate partner‑sourced and partner‑influenced pipeline.
Drive consistent messaging, positioning, and value articulation in partnership with Product Marketing.

Measurement, Analytics & ROI Accountability

Own the Americas field marketing results, including:
Weekly reporting on marketing‑sourced and influenced pipeline
Revenue impact and deal acceleration
Program‑level ROI and cost efficiency
Measure and help teams understand success metrics for every field investment to improve decision-making.
Use AI and advanced analytics to surface insights, trends, and ROI optimization opportunities.