Sales Development Representative

Company Overview

We’re on a mission to create innovative solutions, so businesses around the world can leverage their digital brand assets more effectively — driving revenue and maximizing returns on content investments. We've led the digital asset management industry for over three decades. 

Canto is reshaping the digital asset management (DAM) landscape. Our platform offers a singular source for brands to organize, access, and share digital assets, amplifying content value, accelerating production, and ensuring brand consistency. At Canto, we're more than a DAM solution; we're a catalyst for brand evolution.  

It's such an exciting time to join the Canto Team. We have great people here already & We are growing rapidly! 

Role: Sales Development Representative 

Location: US - Remote (See eligible states below) 

WHO WE'RE LOOKING FOR: 

We are seeking a self-starting, goal-oriented and strategic ‘hunter’ who is laser-focused on building sales pipeline within the North American market. You’ve ideally had SDR experience and have demonstrated consistent performance against your targets. You’ll be responsible for creatively and strategically engaging prospects across phone, email, and social channels, educating the market about Canto and generating qualified opportunities for our sales team with prospective net-new customers. You will become an expert at using best in class sales technologies (Salesforce, ZoomInfo, Outreach, Vidyard, etc.) to enable you in your role. You will demonstrate best-in-class sales development best practices, while demonstrating an authentic sales experience as the face of Canto.  

If you’re passionate about growing your sales career and thrive in a fast-paced, results-oriented environment, then becoming a Sales Development Representative at Canto is the career path for you! 

 

THE TEAM: 

The Canto Sales Development team is made up of seasoned and up-and-coming Sales Development Representatives who are all aligned on one mission:  To create more productive and efficient work environments, by delivering a frictionless experience for employees to do their best work.  The SDRs on our team share a few common traits: they are self-starters, goal-oriented, intentionally curious, coachable, and passionate about evangelizing Canto. They are also the hallmark example of our core values – 1) Customer-obsessed 2) Owning the outcome 3) transparent, curious and candid 4) Treat others with respect and empathy.  

 

ESSENTIAL FUNCTIONS/ PRIMARY DUTIES: 

• Strategically identify, engage, and qualify prospects based on target industries and personas 
• Manage top-of-funnel pipeline through a high volume of outbound calling, emails, social engagements completing 60+ activities a day
• Delivering value-focused messaging, educating prospects, and generating interest in Canto 
• Continued education and dedication to learning about industry trends, challenges, and news 
• Overcoming objections by delivering value-focused messaging 
• Performing research in order to understand a prospect’s challenges, priorities, product requirements and deliver compelling value propositions 
• Deliver qualified opportunities to our sales team 

 

YOU'LL LOVE THIS JOB IF YOU: 

• You are eager to start your sales career in SaaS! 
• Are a self-starter, competitive, a team player, and focused on results 
• Have clear and concise communication skills, oral and written 
• Creative problem solve 
• Know how to manage your time efficiently and be disciplined with your daily approach in fast-paced environment 
• Are eager to learn and constantly develop product & market industry knowledge 
• Are hungry for feedback and passionate about developing your sales skills 
• Are familiar with Salesforce.com & Microsoft Office, LinkedIn, Outreach, Zoominfo (and/or other prospecting tools) 

 

REQUIRED SKILL SET: 

• College Degree required  
• 6 months of relevant experience 
• Previous cold-calling experience  
• Collaborative mentality – The ability to work as part of a team to achieve collective goals 
• Organized, Competitive, and eager to learn new skills 
• Strong writing, communication, and listening skills 
• The ability to understand and overcome objections by delivering solutions to pains/challenges  
• Possess a high level of empathy and deliver an authentic sales experience from your first interaction 
• You are ambitious and eager to progress your sales career and earn a closing role @ Canto 

WITHIN ONE MONTH, YOU’LL: 

• Attend Canto’s New Hire Tr