Sr Manager, Integrated Marketing
T-Mobile USA, Inc.About the role
At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and access to free, year-round money coaches. That’s how we’re UNSTOPPABLE for our employees!
** This is not a remote position. T-Mobile is a hybrid work environment requiring work in the office three (3) days per week. The successful candidate will be located in either the greater Seattle, Washington, Overland Park, Kansas; Herndon, Virginia or New York, New York areas**Job Overview
As a Senior Integrated Marketing Manager of solutions messaging, you will be responsible for building, developing and leading the team responsible for the core narrative around T-Mobile for Business’ catalog of products. The role requires collaboration with product, communications, brand, and creative teams to orchestrate complex product messaging development. Success is measured by the effectiveness of messaging in driving brand awareness, customer engagement, and conversion rates. The work directly impacts organizational goals by strengthening brand presence and improving customer experience throughout their lifecycle.
Job Responsibilities:
Manage and support a solutions messaging team to ensure consistent messaging and operational procedure
Design and oversee development of solutions messaging for TfB product portfolio
Collaborate with leadership and cross-functional teams to align messaging priorities and ensure timely,
execution
Work with analytics and marketing operations to track and measure performance against strategic objectives
Leverage data, analytics, and segmentation to identify opportunities and translate insights into product messaging
Also responsible for other duties/projects as assigned by business management as needed
Qualifications:
Education and Work Experience:
- Bachelor's Degree and 7 years of related work experience
OR a combination of education and experience deemed equivalent (Required) - 7-10 years Experience in creating compelling and memorable messaging that clearly reflects the value of our products and solutions and moves our audience to action (Preferred)
- 2-4 years Delivering product/solutions messaging that transform highly technical product descriptions into digeastable, easy to understand messaging (Preferred)
- 2-4 years Delivering omni/multi-channel messaging for integrated campaigns at scale (Preferred)
Knowledge, Skills and Abilities:
- Integrated & Digital Marketing Strong understanding of digital and integrated marketing channels, including sales enablement, web, paid media, social, and content performance measurement
- Problem Solving: Strong problem-solving skills with the ability to turn findings into executable plans.
- Strategy: Strategically minded, contributes to the development of a coherent overarching strategic vision for the company
- Executive Level Presentation: Extensive experience interacting with and presenting work to Sr leadership.Also demonstrates executive maturity and leadership skills and be able to clearly lead / guide creative across integrated teams and external partners.
- Working in Ambiguity: Demonstrated ability to work within ambiguity and be able to determine next steps without specific directions.
- Decision Making: Exhibit strong decision-making process and skills and be able to support opinions and decisions in clear and articulate manner.
Leadership: Ability to grow and nurture strong cross functional partnership and influence peers; specifically with brand, marketing, sales, product management and web strategy leadership to ensure flawless execution and to create one look and feel for TfB products and services.
#LI-Corporate
- At least 18 years of age
- Legally authorized to work in the United States
Travel:
Travel Required (Yes/No):
DOT Regulated:
DOT Regulated Position (Yes/No): No
Safety Sensitive Position (Yes/No): No
Base Pay Range: $113,000 - $203,800Corporate Bonus Target: 20%
The pay range above is the general base pay range for a successful candid
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