VP, Product Marketing

Job Description:

WHO WE ARE AND WHAT WE DO:

Mosaic Clinical Technologies is reimagining what’s possible at the intersection of AI, radiology, and clinical workflow, and we’re looking for a Vice President of Marketing who is ready to help us define the category. This is a rare opportunity to join a high-growth healthcare AI company at an inflection point: the technology is proven, the market is ready, and we need a bold, hands-on marketing leader to accelerate our commercial trajectory.  This role reports to the SVP of Marketing, Radiology Partners; supports and works closely with President of Mosaic Clinical Technologies and Chief Business Development Officer .

VP, PRODUCT MARKETING - POSITION SUMMARY:

• Own and drive Mosaic’s end-to-end go-to-market strategy, from defining target segments and ICP to building repeatable launch playbooks that scale as we grow.

• Translate AI-powered clinical capabilities into market narratives that are clear, compelling, and irresistible to health system buyers who are navigating a rapidly changing landscape.

• Build and continuously sharpen Mosaic’s competitive positioning and value proposition in a market where AI in healthcare is evolving at breakneck speed.

• Build a high-impact sales enablement function from the ground up, one that directly accelerates pipeline velocity, shortens sales cycles, and gives our team an advantage in competitive deals.

• Create a best-in-class content arsenal: pitch decks, ROI tools, battle cards, one-pagers, demo scripts, case studies, and objection handlers that make every rep more effective the moment they walk into a room.

• Own the Mosaic brand, including voice, identity, messaging architecture, and positioning, and build it into something the healthcare AI market recognizes, trusts, and gravitates toward.

• Position Mosaic as a category leader at the forefront of AI-enabled clinical workflows, not just another software vendor in a crowded field.

• Drive thought leadership that puts Mosaic’s perspective at the center of the conversations that matter most, from clinical conferences to trade publications to boardroom discussions.

• Craft compelling brand narratives that resonate across multiple audiences: health system executives, clinical champions, investors, and strategic partners.

• Design and execute integrated demand generation programs — digital, content, events, and partnerships — that build a consistent, high-quality pipeline for the Sales team.

• Own marketing’s contribution to revenue: set ambitious targets, hold yourself accountable, and deliver results that make you an indispensable growth partner to the business.

• Operate as a strategic voice on the leadership team, contributing to company strategy, investor storytelling, and key commercial decisions, not just executing on others’ directions.

• Build account-based marketing (ABM) programs targeting the health systems and enterprise accounts that represent the highest-value opportunities for Mosaic.

• Lead and grow a lean, high-performing marketing team, setting a high bar, moving with urgency, and modeling the hands-on approach that a startup demands of its leaders.

• Manage agency and contractor relationships for design, content, PR, and digital, getting the most out of every dollar and every partner. 

• Build and sustain the kind of cross-functional trust that turns marketing into everyone’s competitive advantage, not a department others work around.

• Promotes communication and cooperation among teammates to create a spirit of unity in the department.

• Works closely with leadership and teammates to improve work relationships, build morale, and increase productivity and retention.

• Provides day-to-day performance management guidance to direct reports (e.g., coaching, counseling, career development, disciplinary actions).

DESIRED PROFESSIONAL SKILLS AND EXPERIENCE:

• 10+ years of progressive marketing leadership experience, with at least 3–5 years owning marketing strategy and hands-on execution in a senior role.

• Proven experience in a B2B technology startup or high-growth company — you have built or meaningfully scaled a marketing function, not just managed an established one.

• Deep expertise in go-to-market strategy in a fast-moving technology environment — you have launched multiple products into competitive markets and built the repeatable playbooks that made them stick.

• Demonstrated success building sales enablement programs that measurably moved the needle on pipeline conversion, w