Principal Product Manager

Powering Performance Marketplaces in Digital Media

QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers and “research and compare” consumers with brands. We run these virtual- and private-label marketplaces in one of the nation’s largest media networks.

Our industry leading segmentation and AI-driven matching technologies help consumers find better solutions and brands faster. They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.

Our campaign-results-driven matching decision engines and optimization algorithms are built from over 20 years and billions of dollars of online media experience.

We believe in:

• The direct measurability of digital media.
• Performance marketing. (We pioneered it.)
• The advantages of technology.

We bring all this together to deliver truly great results for consumers and brands in the world’s biggest channel.

 

Job Category

We are seeking a strategic, data-driven, and highly autonomous individual contributor to drive cross-sell product strategy and execution across QuinStreet’s verticals. This role will focus on identifying and operationalizing revenue synergies across businesses—for example, connecting small business insurance, small business loans, and small business credit cards into cohesive cross-sell journeys that increase lifetime value and monetization.

This is a hands-on product role, not a people-management role. You will work independently and cross-functionally to design, test, launch, and optimize cross-vertical experiences that materially grow revenue.

 

Responsibilities

• Own and drive cross-sell product strategy across QuinStreet verticals, identifying opportunities where users can be intelligently routed or re-engaged across insurance, lending, credit cards, and other business lines
• Identify high-value synergies between verticals (e.g., SMB insurance → SMB loans → SMB credit cards) and design product flows, logic, and offers to unlock incremental revenue
• Build and execute cross-vertical product roadmaps including widgets, lead-gen forms, post-conversion offers, remarketing flows, and search-and-compare experiences
• Work autonomously with developers, designers, analytics, site managers, and account teams to launch and scale new cross-sell experiences across our network of sites
• Lead end-to-end experimentation (A/B testing, CRO), from hypothesis through measurement, iteration, and scaling across multiple properties
• Analyze funnel performance, user behavior, and monetization data to uncover high-growth opportunities and continuously optimize performance
• Develop dashboards, reporting, and insights to clearly communicate performance, learnings, and ROI to stakeholders
• Act as a cross-functional connector across product, analytics, engineering, media, and business teams—becoming a go-to resource on cross-sell strategy and execution
• Help establish repeatable frameworks and SOPs for identifying, testing, and scaling cross-vertical monetization opportunities

Requirements

• 5+ years of experience in product management or growth/product optimization, ideally in performance-driven or marketplace businesses
• Strong A/B testing and conversion rate optimization experience (must-have)
• Proven ability to work as a high-impact individual contributor, owning large initiatives end-to-end without people management
• Strong analytical skills with the ability to translate data into clear product decisions; excellent Excel and data analysis skills and comfort working directly with raw data
• Ability to juggle multiple parallel initiatives and prioritize independently in a fast-moving environment
• Experience working across multiple business lines or product verticals is strongly preferred
• Comfort working across UX, monetization, technical scalability, and operational improvements—not limited to pure design work
• Entrepreneurial mindset with a bias toward action, experimentation, and measurable outcomes
• Strong communication skills and ability to influence without authority
• Experience in insurance, financial services, lending, or credit cards is a strong plus
• BA/BS required
• Flexibility to travel as needed

What Success Looks Like

• Measurable incremental revenue lift driven by cross-sell across QuinStreet verticals
• Scaled, repeatable cross-sell patterns deployed across multiple sites and partners
• Faster experimentation cycles and improved monetization efficiency across the portfolio

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