VP, Strategic Relationship Manager, Wealth Management
Voya FinancialAbout the role
Together we fight for everyone’s opportunity for a better financial future.
We will do this together — with customers, partners and colleagues. We will fight for others, not against: We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future. We know that reaching this future depends on our actions today.
Like our Purpose Statement, Voya believes in being bold and committed to action. We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work. Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision.
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Profile Summary:
Voya is hiring a VP, Strategic Relationship Manager to expand Select Advantage distribution through national, regional, and independent broker-dealers, reporting to the Head of Wealth Management Business Development. You’ll own senior home-office relationships, secure new platform approvals, enable partner wholesalers, and convert access into advisor adoption and net new flows. Ideal candidates bring deep intermediary distribution experience, a track record of winning BD shelf space and advisor engagement, influencing and mobilizing internal and external teams.
What you’ll do (the work)
• Broker-dealer coverage & growth – Build senior-level relationships with national, regional, and independent broker-dealers to secure platform approvals and expand advisor access to Select Advantage and Select Advantage Advisory products.
• Wholesaling enablement – Design 'sell-with' motions and activation plans to equip partner wholesalers and Voya distribution teams.
• Pipeline & agreements – Drive the end-to-end pipeline for new/expanded selling agreements and platform placements; coordinate internal stakeholders from initial interest through contracting and launch.
• Advisor activation – Convert platform wins into advisor adoption via targeted campaigns, segmented events, and content.
• Governance & compliance – Operate within Voya’s Written Supervisory Procedures (WSP) and FINRA/SEC standards.
• Insights to action – Bring back voice-of-partner/voice-of-advisor insights to influence product roadmaps and marketing content.
• Operate the business – Maintain accurate BD account plans, pipeline, and forecasting; deliver quarterly business reviews.
What you’ll bring (the essentials)
• Industry expertise in intermediary distribution/wholesaling, broker-dealer ecosystems, and IRA platforms.
• Commercial track record in winning platform approvals and driving sustained flows/AUA through third-party distribution.
• Compliance with fluency FINRA/SEC guidelines for wholesaling communications and supervision.
• Influence & executive presence to engage senior BD stakeholders and internal leaders.
• Operating discipline using CRM/OKRs to prioritize, forecast, and report.
• Education & registrations: Bachelor’s degree or equivalent experience. FINRA registrations are required (e.g., Series 7 and Series 63/65 or 66).
Work style & travel
On-site role with regular travel to broker-dealer home offices, regional events, conferences, and advisor meetings; frequency varies by territory and calendar. Follow Voya’s T&E policy and preferred suppliers.
How we’ll measure success
• Access: # of new/expanded selling agreements and platform/product placements.
• Activation: Advisor enablement touchpoints, event ROI, wholesaler adoption.
• Outcomes: Net new flows/AUM into Select Advantage; persistency; advisor/product penetration by BD.
• Health: Compliance quality, forecast accuracy, and stakeholder NPS.
Why this role matters
Voya is building a comprehensive wealth platform across advisor-led and digital distribution. Select Advantage is a key retail IRA solution within that strategy and is distributed through both Voya Financial Advisors and third-party advisor (wholesale) channels. Your mandate: open, deepen, and scale broker-dealer relationships so more advisors can ac
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