Sr. Web Manager

Company Overview

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

What you'll do

We’re looking for a hands-on Senior Web Marketing Manager to support the execution and continuous improvement of Docusign’s global web presence. This role will drive continuous optimization, ensure timely initiative execution, will be an expert in website best practices and can effectively communicate with stakeholders within a fast-paced organization. In this role you can expect to be executing on daily content entry in our CMS Contentful for 17+ regions, deploying experiments and implementing personalization on our most visible web pages.

 

This position is an individual contributor role reporting to Manager, Web Marketing Operations.

 

Responsibility

• Review and update web content daily

• Prioritize and execute multiple competing projects ensuring consistency with brand strategy and business objectives

• Assist in triaging all new tasks for the website operations backlog, and work with stakeholders to gather missing information and requirements when needed

• Scope and deploy projects together with the Product and Program Owner and work on documentation to deliver fully defined tasks to the development team

• Understand localization best practices and translation workflow tooling

• Work with production team to answer CMS troubleshooting questions, be the first line of defense for review before we share with stakeholders

• Plan and lead meetings with cross-functional teams

• Update and maintain WebOps process documentation

• Deliver projects on time ensuring business requirements and web standards are met

• Lead experimentation and A/B testing efforts to test and validate hypotheses, ensuring continuous optimization of the website

• Build scalable processes and workflows that enable rapid execution and cross-functional alignment

• Optimize existing processes for scalability, recognize opportunities for improvements, and be a key Web stakeholders for marketing web technologies being implemented or enhanced

• Write and maintain consistent documentation; reserves time to ensure Confluence is up to date

• Possess a deeper understanding of Contentful's content model and information architecture, collaborating with engineering to ensure all new and updated modules meet internal WebOps requirements for scalability and velocity

Job Designation

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

 

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

What you bring

Basic

• 8+ years related experience
• Familiarity with content management system (CMS) platforms (Contentful)
• Knowledge of collaboration tools and systems (Google Suite, Atlassian Suite/Jira, Slack, and Zoom)
• Familiarity with website content localization and CAT tools (like Memsource/Phrase)

Preferred

• Experience owning the execution of the global web marketing strategy and roadmap, ensuring alignment with senior leadership and driving key initiatives to completion
• Excellent written and verbal communication skills in English and strong interpersonal skills
• A detail-oriented approach to content management and an ability to also keep an eye on the big picture
• Ability to work in a highly collaborative and team-focused environment with diverse, global, and cross-functional teams on multiple timezones
• Uses advanced functional capabilities to complete both routine and non-routine work
• Able to effectively advise less experienced team members in their work
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