Senior Manager, Field Marketing Americas Fixed Term Contract (6 months)

About Us: Our mission is to elevate leading brands through unforgettable digital connections with their customers. Sitecore delivers a composable digital experience platform that empowers the world’s smartest and largest brands to build lifelong relationships with their customers. A highly decorated industry leader, Sitecore is the leading company bringing together content, commerce, and data into one connected platform that delivers millions of digital experiences every day. Thousands of blue-chip companies including American Express, Porsche, Starbucks, L’Oréal, and Volvo Cars rely on Sitecore to provide more engaging, personalized experiences for their customers. Learn more at Sitecore.com. Sitecore’s foundation is our diverse group of passionate, smart, innovative, and collaborative individuals located across four continents and over 25 countries. Having a wide range of perspectives, experiences, and skills is what makes us the company we are today. The Sitecore values are what drive and unite us across the globe. About the Role: We are looking for a Senior Manager, Field Marketing to lead strategic initiatives that drive growth and deepen engagement with our prospects, customers and partners.  This is an interim role, covering maternity leave for a period of 6 months. The Senior Manager, Field Marketing will play a pivotal role in driving regional marketing strategies to support Sitecore's marketing, sales and business objectives. This role involves close collaboration with sales teams, global marketing teams, and external partners to drive the Americas US marketing plan, campaigns that generate demand, and accelerate pipeline growth. What You’ll Do: Regional Marketing Strategy: 

• Develop and execute regional marketing plans aligned with Sitecore’s global marketing strategy and sales objectives. 
• Identify market trends and opportunities to position Sitecore as a leader in enterprise software within the target regions. 

Demand Generation: 

• Plan and oversee multi-channel campaigns, including events, account-based marketing (ABM), digital initiatives, and partner programs, to drive high-quality leads and accelerate pipeline growth. 
• Collaborate with sales teams to define and target key accounts, industries, and personas. 

Event Management: 

• Lead the planning and execution of regional events, including trade shows, webinars, partner events, and customer roundtables. 
• Ensure events deliver measurable ROI and align with broader marketing and sales goals. 

Collaboration & Enablement: 

• Partner with sales leadership to align marketing activities with regional sales goals and priorities. 
• Equip sales teams with the tools, content, and insights they need to engage prospects and customers effectively. 

Metrics & Reporting: 

• Monitor, analyze, and report on the performance of regional marketing initiatives, using data to optimize future strategies. 
• Own regional marketing budgets, ensuring efficient allocation of resources and maximum impact. 

  What You Need to Succeed: Experience: 

• 8+ years in marketing, with a focus on field or regional marketing in the enterprise software industry. 
• Proven experience driving demand generation and ABM strategies for B2B organizations. 

Skills: 

• Strong understanding of enterprise software sales cycles and buyer journeys. 
• Exceptional project management skills with the ability to manage multiple initiatives simultaneously. 
• Data-driven mindset with proficiency in marketing analytics tools (e.g., Google Analytics, Marketo, Salesforce). 
• Strong communication and interpersonal skills, with experience collaborating across teams and geographies. 

Education: Bachelor’s degree in Marketing, Business Administration, or a related field; advanced degree preferred. Additional Skills That Could Set You Apart: 

• Willingness to travel (up to 30%) to support regional initiatives. 
• Familiarity with Sitecore or similar enterprise platforms is a plus. 

Why You Should Click ‘Apply’: Growth! We are tapping into an exciting $30B market opportunity that is still very much in its infancy and feel. Growth for us means growth f