(Senior) Marketing Analyst

About UsFounded in 2005 as the first peer-to-peer marketplace lending platform in the U.S., Prosper was built on a simple idea: connect people who want to borrow money with those who want to invest. Since inception, Prosper has helped more than a million people gain access to affordable credit with over $23 billion in loans originated through its platform. Our mission is to help our customers advance their financial well-being through a variety of products including personal loans, credit, home equity lines of credit (HELOC), and our newest product, HELoan. Our diverse culture rewards accountability and cross functional teamwork because we believe this encourages innovative thinking and helps us deliver on our mission.   We’re on a mission to hire the very best, and we are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere. It is important to us that every hire connects with our vision, mission, and core values. Join a leading fintech company that’s democratizing finance for all!  
Our ValuesDiversity expands opportunitiesCollaboration creates better solutions Curiosity fuels our innovationIntegrity defines all our relationshipsExcellence leads to longevity Simplicity guides our user experience Accountability at all levels drives results
www.prosper.comOur Story & Team  //   Our Blog 
The RoleWe are looking for data-driven professional to join our Marketing Analytics team. The Marketing Analyst is responsible for driving business growth by providing analytical insights and creating dashboards to improve targeting, segmentation, profitability, and forecasting. The ideal candidate has analytical experience in marketing credit cards through multiple channels, specifically Direct Mail, Digital and Email. This is the perfect opportunity for someone who is seeking to grow in a challenging environment, to work on a fast-paced and exciting team and to develop data driven decisions. This individual will report to the Senior Director, Performance Marketing & Analytics, have visibility to the senior team and will be a key influencer driving the growth of Marketing at Prosper.

Problems You Will Solve

• Identify and build new marketing strategies and influence key decisions through robust data analysis, modeling and presenting actionable insights.
• Create optimal test designs to help quantify the performance of new marketing initiatives.
• Support Marketing in determining the cadence and sequence of customer touchpoints across channels
• Establish dashboards and automated reports with KPIs to support data-driven business decisions.
• Present and share analysis and recommendations to stakeholders including marketing and business leads.
• Provide technical expertise and oversight, and leverage data and modeling to drive the business.

About You

• Bachelor’s Degree in a quantitative (STEM) field. Masters highly preferred.
• 3-7 years of analytics experience in financial services or fintechs
• Previous experience in credit card marketing and analytics preferred. CRM experience a plus
• Fluency in SQL, R and Python ; Advanced Excel skills.
• Experience with cleaning, engineering and analyzing large datasets.
• Experience working with visualization tools such as DataStudio, Tableau etc. preferred.
• Business and technical understanding of hypothesis testing, statistical analysis and design of experiments.
• Experience working with Google Cloud Suite - Bigquery, GCS, AI Platform etc.
• Attention to detail and enhanced focus on accuracy of results.
• Comfortable and effective in presenting complex data analysis, insights and recommendations to leadership.
• Comfortable working in a fast-paced environment with quickly changing priorities.
• Able to work independently with minimal supervision, manage several simultaneous projects, and proactively deliver key analytical projects.

What We Offer

• The opportunity to collaborate with a team of creative, fun, and driven colleagues on products that have an immediate and significant impact on people's lives
• The opportunity to work in a fast-paced environment with experienced industry leaders
• Flexible time off, comprehensive health coverage, competitive salary, 401(k) employer match, paid parental leave
• Wellness benefits including access to mental health resources, virtual HIIT and yoga workouts
• A bevy of other perks including Udemy access, childcare assistance, pet insurance discounts, legal assistance, and additional discounts through Perkspot
• This role is hybrid and requires the employee to be at our San Francisco office on Wed