Content and Editorial Team Lead
DesignitAbout the role
Blog-Co-Lead
Remote supporting PST hours
Want to be part of an amazing team, hell-bent on crafting a better future? We’re always looking for creative people who care!
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We are currently looking for a Co-Lead for our Blog Content and Editorial Team to support Microsoft Cloud Paid Campaigns, Blog and Social. This world-class social and blog team operates 100+ social media channels and 20+ marketing blogs designed for developers, IT decision-makers, IT implementers, and business decision-makers. Each month, we publish over 100 blog posts per month to help educate and engage new and current users across the globe. Azure, Power Platform, Dynamics 365, Microsoft 365, Microsoft Teams, SQL Server, and Security are just a few examples of the 170 innovative products and services that comprise the Cloud Marketing Blog and Social ecosystem.
The Co-Lead will partner with the team’s current Lead to support the entire blog ecosystem, which executes strategic amplification and distribution of blog content. In this role, you will drive digital marketing and blogging best practices in partnership with stakeholder teams, and collaborate with the other Lead to oversee a team of 9 Blog Project Managers and Coordinators. The ideal candidate is a skilled leader with a proven track record in the development of strategic communication plans to increase audience engagement and retention.
What you will do:
Blog Team Management and Client Partner
- Work with the existing team lead to drive work direction for a team of 9 Blog Project Managers and Coordinators
- Represent the Blog Team to Microsoft stakeholders and the broader Cloud Marketing Blog and Social team
- Serve as an operational subject matter expert by establishing, demonstrating, and sharing best practices with team
- Direct regular documentation updates and detailed process improvements
- Support blog content delivery and staffing plan for high priority Events and Announcements with key stakeholders and team members
- May be asked to temporarily support Blog PM roles and responsibilities based on PTO coverage plans
- Oversee onboarding, offboarding, account setup, and training of new hires, including interview participation
- Manage performance, regular team meetings and 1:1s, escalations, and PTO coverage plans
- Contribute to performance reviews in partnership with management
Strategic thinking
- Oversee and manage Cloud Marketing Blogs and upcoming content pipeline
- Drive Cloud Marketing blog channel and social amplification and distribution strategies
- Define goals and objectives and set a measurement framework in partnership with key stakeholders
- Manage and ensure alignment of editorial calendar across Microsoft stakeholders and teams
- Proactively find and recommend efficiencies in the content production framework
- Oversee the Team’s delivery (tracking, analysis, optimization recommendations and presentation) of monthly blog data performance reports to key stakeholders
- Collaborate with the Events and Announcements team to analyze ROI (reach, views, referral traffic, bounce rate) and provide future content optimization recommendations
What you bring:
- 6+ years of experience in content management
- 3 years of experience managing people, excluding vendors
- 2 years of copy-editing or marketing experience
- Agency experience preferred
- CMS platform management experience (WordPress Gutenberg experience a plus)
- Adobe Analytics or Google Analytics experience (a plus)
- Familiarity with Microsoft SharePoint, PowerPoint, Excel, Teams, Power Platform and Outlook
Who you are:
- You are a skilled leader who enjoys developing teams and people while managing a high volume of requests and tight deadlines
- You have top-notch interpersonal, communication, and presentation skills; you communicate effectively with stakeholders, team members, and senior managers
- You manage ambiguity with unwavering persistence; you drive workgroups to consensus and meaningful outcomes
- You are collaborative to the core, with a demonstrated ability to work in a team environment as a leader and a member
- You have impeccable attention to detail, are an expert at proofing materials and never compromise on quality
- You are self-sufficient: you can work with little direct supervision, but you know when to ask for help
- You are passionate about blogging, content and B2B technology
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