2024 Public Relations Fellowship

Hybrid

Agency :

Havas Health

Job Description Summary :

A fellowship is an entry-level position designed to teach the employee the fundamental facets of health and wellness advertising, the company, and their department. With a focus on training, our Fellows will have the opportunity to participate in training courses such as Pharma 101, Business Writing, and Foundations of Presenting; as well as a series of discussions with Senior Executives to understand how each department partners to service our clients. Fellows are given opportunities to expand their network and be mentored by the greatest minds in pharmaceutical advertising.

The Public Relations Fellow supports and implements specific aspects of account programs, with a focus account management, administration, and monitoring, building media pitches, learning to develop meaningful content that supports business objectives, tracking and reporting on results, and supporting the team overall. Professional development is generally on-the-job training, coaching from your peers and senior leadership, and selected training programs offered both internally and externally, as needed.

If selected to advance, the initial round of the recruitment process includes a brief video interview through HireVue. This recorded portion can be completed online using any device with a webcam.

Job Description :

RESPONSIBILITIES

• Monitoring and daily reporting of traditional media

• Developing and maintaining media lists and participating in internal business team meetings

• Drafting and distributing pitch letters, news releases, fact sheets, bios, newsletters, prepared remarks, and standby statements

• Developing relationships with external audiences (media, third party constituencies, vendors) to provide the best service possible to client

• Preparing monthly activity reports and maintaining calendars and travel itineraries

• Heavy data, issues management and advocacy

MEDIA MANAGEMENT AND COORDINATION

• Conduct media audit and create audit report with concrete insights, for regular account and new business pitch

• Developing and maintaining media lists, and participating in internal business team meetings

• Drafting and distributing pitch letters, main good relationship with reporters

MONITORING & REPORTING

• Monitoring and daily reporting of traditional media

• Actively provide learnings to share insights and facilitate best practices across client programs

CONTENT DEVELOPMENT

• Support development of various type of content, including news releases, fact sheets, bios, newsletters, prepared remarks, and standby statements

ACCOUNT MANAGEMENT/ADMINISTRATION

• Schedule, organize, attend and participate in weekly team/client status meetings

• Prepare call agenda, take notes and generate call recap; distribute them timely to client

• Develop and manage project timeline, own client and internal status trackers for assigned accounts; keep team on track to meet deadlines

• Format and copy edit content deliverables, presentations, memos, POV documents, etc.

• Support smooth operation of agency finance by submitting accurate and timely invoices, SOWs, estimates, vendor setup, etc.

• Manage upward, knowing when to elevate project issues and when to solve them

CREATIVITY

• Participate in creative ideation, brainstorming and concept development

• Understand client brand category and landscape to deliver creative ideas that resonate with target audiences

• Proactively share creative work that inspires new thinking in the agency

• Take a creative approach to problem-solving

AGENCY CONTRIBUTIONS

• Be an active part of the business development function, identifying potential opportunities for organic growth within existing clients

• Participate in pitch development and presentations as required

• Stay abreast of social platform updates and algorithm changes

• Be at the forefront of what is happening in the space, and propose new platforms to enter and first-to-market programs

IDEAL EXPERIENCE

• BA/BS Marketing/Advertising, Communication, Business or Liberal Arts

• 0–1 year relevant social media, marketing or journalism experience

• Knowledge of Microsoft Office Suite applications and social media management tools (Hootsuite, Sprinklr)

• Strong verbal and written communication and public speaking c