Your wellbeing matters. Join a company that cares.

GET TO KNOW US

Wellhub (formerly Gympass*) is a corporate wellness platform that connects employees to the best partners for fitness, mindfulness, therapy, nutrition, and sleep, all included in one subscription designed to cost less than each individual partner. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 countries. At Wellhub, you have the opportunity to build a career in a high-growth tech company that places wellbeing at the foundation of its culture, and contribute to making every company a wellness company. 

*Big news: Gympass is now Wellhub! 
We are thrilled to announce our rebranding as Wellhub, marking a significant milestone in our journey. This transformation reflects our evolution from a “pass for gyms” to a comprehensive employee wellbeing solution. With our refreshed identity, we are poised to embark on an exciting new chapter of growth and expansion. We are elevating our offerings, including a completely new app experience and an expanded network of wellbeing partners. Learn more about it here. 

THE OPPORTUNITY

We are hiring a Paid Media Senior Manager to join our Paid Media Growth Marketing Team.

Are you passionate about health, fitness and wellness? Do you have experience in paid media, digital marketing, and strategy? Join a team of like-minded individuals and help us make Wellbeing Universal.  We're looking for a paid media leader who has experience in various paid media channels. As Wellhub continues to rapidly grow globally, we are looking for someone to focus on our most strategic market, the United States.  This position will focus on high-priority strategic projects with visibility to senior leadership and senior stakeholders. 

As a Senior Paid Media Manager for the US Market, you will be part of the Growth Marketing Team, playing a critical role in driving our digital marketing initiatives across various channels to increase demand generation, lead generation, awareness, and engagement for Wellhub.

This position involves leading the US and North America Region, collaborating closely with marketing, paid media, and creative teams, and managing end-to-end campaigns execution for channels like LinkedIn, Google Ads, Meta, etc.  Reporting to the Global Paid Media Director, you'll be required to build the bridge between the Marketing and Paid Media teams, run multiple types of campaigns like ABH/Hyper-targeted, Awareness, Lead Gen, Full Funnel, etc.  Your Hands-on approach will include designing  campaigns, analyzing performance , and optimizing strategies to drive performance, The Paid Media Sr Manager will be building, motivating and leading the Paid Media Team in the United States.

YOUR IMPACT

• A senior professional with extensive experience in digital advertising and online media buying (SEM, paid social, retargeting, display), including SMB and Enterprise-level clients with a focus on Lead Generation, Lead Quality and ROAs.
• Proven track record of managing CPL, CPA, ROAS, and B2B revenue goals with a demonstrated history of driving profitable results at scale. 
• Run recurring meetings with the team to report results back to the main stakeholders and ensure continuous alignment with the Regional Marketing Team.
• Work in Partnerships with the regional marketing leadership to define the Paid Media strategy and its function in the overall marketing strategy.  The Paid Media Sr Manager is the owner and guardian of the regional strategy or the paid channels. 
• Experience with Growth experimentation methodologies, B2B full funnel campaigns, attribution models, and A/B testing.
• Experience leading cross-functional teams and global projects with multiple stakeholders, including data analytics, creative teams, and communication with stakeholders like sales teams.
• Build trust with the stakeholders, while also motivating the regional Paid Media Team.
• Strong analytical skills for robust data-driven decision-making.  A natural affinity for numbers, analytics, and the detailed workings of complex systems.
• Inspire and Empower the team: Lead end-to-end Paid Media campaigns and growth initiatives, inspire the team to have a positive impact during the journey.  Motivate the team and genuinely care about the people.
• Participate on Global and Regional forums to brin the Paid Media  expertise to the main forums.