Who We Are

At Justworks, you’ll enjoy a welcoming and casual environment, great benefits, wellness program offerings, company retreats, and the ability to interact with and learn from leaders in the startup community. We work hard and care about our most prized asset - our people.

We’re helping businesses get off the ground by enabling them to focus on running their business. We solve HR issues. We’re data-driven and never stop iterating. If you’d like to work in a supportive, entrepreneurial environment, are interested in building something meaningful and having fun while doing it, we’d love to hear from you.

We're united by shared goals and shared motivations at Justworks. These are best summed up in our company values, which are reflected in our product and in our team.

Our Values

If this sounds like you, you’ll fit right in.

Who You Are

Justworks is looking for a strategic, innovative, and growth-minded leader dedicated to scaling our paid acquisition efforts. The Senior Manager, Paid Media is a key leadership role within the Growth Marketing & Advertising team. The ideal candidate has repeatable experience in leading strategy, optimizing budgets, and scaling high-performing growth teams across a number of channels including digital platforms and media channels. This role establishes targets, works closely with analytics to understand attribution across all channels, and implements targeted audience marketing by balancing the appropriate creative, messaging and channels to reach target segments. You have deep experience analyzing performance data, implementing testing frameworks, and setting high-level strategy across all marketing levers to deliver results. You’re a passionate leader who will oversee and develop a team of talented marketers, up leveling and partnering with them to achieve targets. You will report to the Director, Growth Marketing & Advertising. 

What You Will Work On

• Develop and manage integrated media plans across various channels to drive brand awareness, build pipeline, and power new customer acquisition 
• Drive cost-efficient new pipeline and revenue growth across a mix of performance marketing channels
• Manage budgets and forecasts, identify risks to performance and opportunities for growth investments
• Develop a deep understanding of our data and metrics to use as the basis for all campaign strategy and optimizations. Instill and be the champion of analytical rigor across the paid media team.  
• Oversee the strategy and optimization of digital and offline channels such as Paid Search, Paid Social, Out-of-Home, Programmatic, TV, Audio, Affiliate, Video, Display, and Direct Mail ensuring we are considering all stages of the marketing funnel 
• Partner with Creative to identify customer centric campaign and messaging concepts, driving integrated execution and ensuring clear and compelling communication of our value proposition 
• Enthusiastically lead, coach, and develop our paid media team
• Build effective cross-functional partnerships with marketing operations, data services, website marketing, creative, product, content, sales and finance

How You Will Do Your Work

As Senior Manager, Paid Media how results are achieved is paramount for your success and ultimately result in our success as an organization. In this role, your foundational knowledge, skills, abilities and personal attributes are anchored in the following:

• Business insight- applying knowledge of business and the marketplace to advance the organization’s goals
• Functional expertise-subject matter expertise of specific function(s), including knowledge of principles, practices, and domain knowledge.
• Influence and leadership-fostering a community of knowledge-sharing, collaboration, mentorship, and forward-thinking.
• Adaptability-the ability to adjust your approach or actions in response to changes in your external environment.
• Clear communication-the ability to articulate thoughts and express ideas effectively using oral, written, visual and non-verbal communication skills, as well as listening skills to gain understanding.

Qualifications

• 10+ yrs expertise leveraging a portfolio of paid marketing channels and tactics (Paid Search, Paid Social, Out-of-Home, Programmatic, TV, Audio, Affiliate, Video, Display, Direct Mail) to run effective always-on media and cross-channel campaigns and manage them to a highly profitable ROAS target 
• 5+ years in leadership / management experience with a track record of managing and coaching teams while executing plans w