SAP iXp Intern - Industries Product Marketing
SAPAbout the role
We help the world run better
At SAP, we keep it simple: you bring your best to us, and we'll bring out the best in you. We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to help shape what's next. The work is challenging – but it matters. You'll find a place where you can be yourself, prioritize your wellbeing, and truly belong. What's in it for you? Constant learning, skill growth, great benefits, and a team that wants you to grow and succeed.
What You’ll Build
The SAP Internship Experience Program is SAP’s global, strategic, paid internship program that provides university students with opportunities to find purpose in their careers. This is more than an internship; it’s the foundation for a career built on connection, creativity, and impact.
Position title: SAP iXp Intern - Industries Product Marketing
Expected Start: February 2026
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Project scope and deliverables – In this role, you will be responsible for cross-industry and industry-specific topics within product marketing for SAP Cloud ERP, including:
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Developing industry-level articulations of the SAP Cloud ERP value proposition
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Defining and dimensionalizing the ideal customer profile for one or more industries, based on the nuances of SAP Cloud ERP’s feature fit for that industry
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Conducting and synthesizing customer and industry research
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Building executive-level sales enablement content to support field sales and SAP leadership in customer conversations
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Defining guiding principles for event and channel strategy, in conjunction with Product Marketing leadership
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Developing executive-level briefing materials on key industry topics
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Collaborating across the various industries teams to collect information and gain a greater understanding of SAP and its offerings
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Other supplemental product marketing and marketing activities
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Business impact – This role will support the transformation of the industry product marketing team, creating business value by helping to refine channel strategy, creating a single source of truth regarding value propositions and ideal customer profile, and providing clear, impactful stories to support customer conversations.
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Team environment and collaboration – You will work directly under the mentorship of industry product marketing leadership or an experienced industries marketing expert, with additional support from across the product marketing team
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Learning opportunities – From this experience you will gain and refine your understanding of the enterprise software and ERP spaces, improve your ability to capture and define product value propositions, and gain experience building strategic documents and recommendations for senior stakeholders
What You’ll Bring
We’re looking for someone who takes initiative, perseveres, and stays curious. You like to work on meaningful innovative projects and are energized by lifelong learning.
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Education: Bachelors or Masters degree in a related field. Graduating Seniors/2nd Year Masters highly desirable
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Eligibility: Must be currently enrolled, or recently graduated (start date must be within 6 months of graduation date) from a coding academy/bootcamp, apprenticeship, associate, bachelor’s, master’s or JD/PhD program.
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Prior experience or familiarity with ERP or other enterprise cloud software highly preferred
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Prior experience or familiarity in product management, product marketing, presales, or other product-related roles highly preferred
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Experience with Powerpoint and Excel strongly preferred; feedback and development
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Preferred Candidate Qualities: Demonstrated history of rapidly learning new content areas, bringing structure to challenging problems, and synthesizing both qualitative and quantitative information
Where You Belong
Be part of SAP Next Gen, a global community for students, universities, schools and educational partners, who are passionate about innovation and technology.
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Culture of Collaboration: Partner with experienced SAP colleagues and expert mentors who will support your growth. Grow professionally through personalized mentoring, coaching, and career development support.
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Project-driven Experience: Kickstart your care
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