Oliver Wyman - Director, Global Marketing — Insurance, Asset Management & Actuarial

Company:

Description:

Oliver Wyman is a global leader in management consulting. With offices in 70 cities across 30 countries, Oliver Wyman combines deep industry knowledge with specialized expertise in strategy, operations, risk management, and organization transformation. Over 7,000 professionals help clients optimize their business, improve their operations and risk profile, and accelerate their organizational performance to seize the most attractive opportunities. Oliver Wyman’s thought leadership is evident in our agenda-setting books, white papers, research reports, and articles in the business press.  Our clients are the CEOs and executive teams of the top Global 1,000 companies.

Oliver Wyman is a business of Marsh McLennan [NYSE: MMC]. For more information, visit www.oliverwyman.com.

Job Overview:

Oliver Wyman is seeking a talented marketer to lead global marketing strategy and activation for our Insurance, Asset Management and Actuarial practices. You will own the end‑to‑end integrated marketing plan—translating practice priorities into measurable, multi‑channel campaigns that drive brand, executive visibility, account engagement (ABM) and pipeline across regions. The role directly manages two marketers and requires close partnership with global practice leaders, regional marketing teams, communications and digital functions.

Key Responsibilities:

Strategic leadership

Define and own the global marketing strategy for Insurance, Asset Management and Oliver Wyman Actuarial aligned to practice priorities and revenue targets. Translate partner priorities into annual and quarterly marketing plans and a global-to-local activation roadmap.

Campaign & program delivery

Design and deliver integrated multi‑channel campaigns (owned, earned, paid, events, digital) that target C‑suite and senior client audiences. Run ABM programs for priority accounts and coordinate cross‑regional activation and localization.

Measurement & outcomes

Set KPIs and build dashboards to measure brand, engagement, pipeline and media share; run performance rhythms and optimize to maximize ROI.

People management

Lead, mentor and develop two direct reports; set objectives, conduct performance reviews, and build capability. Establish an agile operating model (pods/squads) to execute campaigns and ensure effective collaboration with regional marketing teams.

Stakeholder management

Act as primary marketing partner to practice heads, partner‑level client teams and communications; secure buy‑in and translate business needs into marketing deliverables.

Cross‑functional integration

Coordinate with central brand, digital, PR, events, and marketing operations to ensure consistent and scalable activation across all markets.

Innovation & tools

Drive adoption of martech, ABM platforms, analytics and AI/automation to scale personalization and speed to market.

Thought leadership & executive visibility

Work with editorial and communications to amplify practice leaders through bylines, speaking opportunities, media and flagship events globally.

Required Experience:

• 10–15+ years in integrated B2B marketing, professional services, or consulting

• Experience leading multi‑channel, global campaigns and ABM programs across multiple regions

• Proven track record of driving measurable commercial outcomes (pipeline/revenue)

• Demonstrated people management (managing and developing junior marketers)

• Strong stakeholder management and influencing skills with senior global leaders

• Excellent written and verbal communication; ability to translate technical content for C‑suite across markets

• Travel: Up to 30–40% for global conferences, flagship events and regional coordination

Preferred Experience:

• Experience marketing Insurance, Asset Management and actuarial services

• Experience in matrixed global firms and working with partner‑level stakeholders across regions

• Hands‑on experience with common martech stacks, ABM and analytics platforms

• Prior exposure to actuarial products, pricing, risk consulting or FSI propositions

• Experience deploying AI/automation to scale marketing personalization and measurement globally

The applicable base sa