Director of Strategic Thought Leadership - Food Insights

Company Description

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At NIQ, we deliver the most complete and clear understanding of consumer buying behavior that reveals new pathways to growth. We are looking to hire a Director of Strategic Thought Leadership who will be a public representative of NIQ's point of view and capabilities in the Food industry.

This is a Hybrid position that requires being onsite in the Hanover, NJ office.

Job Description

As the Director of Strategic Thought Leadership, you will be responsible for establishing NIQ’s credibility, positioning, and engagement across Food-related CPG manufacturers and retailers across categories including Snacks, Confectionary, Fresh Food, Pantry and Non-Alcoholic Beverages.

• Promoting NIQ through presentations at conferences and similar external events to cultivate specific new client leads and opportunities among existing clients. 
• Prepare thought leadership materials and present/publish in appropriate forums with support from analytics associates capable of conducting the direct data analysis. 
• Collaboration with marketing and communications on positioning, market and client trends, the values NIQ stands for in the Food industry, and leveraging thought leadership for demand generation campaigns. 
• Create and maintain a network of interested NIQ associates in Food categories to create additional advocacy and industry participation. Create a catalogue of best practices to be leveraged across internal teams. 
• Partner with Sales Leaders and Product Sales Leaders to enable them to achieve sales goals.
• Participate in client meetings to provide industry perspective and opportunity. 
• Build and maintain strong networking and C-suite engagement with key players at clients.  Lead discussions with a wide range of decision influencers and budget owners. 
• Assist in business development efforts for client engagement across manufacturers and retailers. 
• Provide input to product development on key needs in Food product attribution, reporting, insight, and analytics / innovation.  
• Gain familiarity with the NIQ portfolio and inter-connectivity of different solutions.

Qualifications

• 8+ years experience in the Food industry with a preference for direct CPG and/or retailer leadership experience. 
• People management experience.
• Experience working with complex client relationships.
• Demonstrated understanding of the power in data analytics to drive brand building, marketing, retail merchandising and innovation.
• Proven track record of building client engagement. 
• Ability to be onsite 2-3 days a week.
• Bachelor’s or Master’s Degree.
• Prior experience with NIQ solutions and/or other syndicated data provider preferred.

Additional Information

US Benefits

• Comprehensive healthcare plan (medical, Rx, dental and vision).
• Flexible spending accounts and Health Savings Account (including company contributions).
• Life and AD&D insurance.
• 401(k) retirement plan including company matching contributions.
• Disability insurance.
• Tuition Reimbursement.
• Discretionary paid time off program and 11 paid holidays.

Our Benefits

• Flexible working environment
• Volunteer time off
• LinkedIn Learning
• Employee-Assistance-Program (EAP)

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

NIQ is committed to reflecting the diversity of the clients, communities, and markets we measure within our own workforce. We exist to count everyone and are on a mission to systematically embed inclusion and diversity into all aspects of our workforce, measurement, and products. We enthusiastically invite candidates who share that mission to join us. We are proud to be