Senior Digital Media Performance Strategist

Job Title

Senior Digital Media Performance Strategist

Are you the next Senior Digital Media Performance Strategist we are looking for?

• As a Senior Digital Media Performance Strategist, you will be client-facing and managing a portfolio of top hotels and resorts to plan, execute, and optimize online media campaigns to maximize Return on Advertising Spend for our clients. 
• You will be collaborating with the Ad Operations team, working directly with the client from creation of the Digital Media/Advertising Plan through onboarding and launch, implementing strategy and optimizations throughout the life of the campaign. 
• You are creative and resourceful with strong interpersonal skills and understanding of Paid Search, Paid Display and/or Paid Social, relying on experience and judgment to plan and accomplish goals.

 

In this role you’ll: 

• Develop an understanding of clients’ needs and establish strong, collaborative and trusting relationships.
• Research and develop strategy and digital media plans, identify target audiences; recommend budgets and media channels.
• Conduct regular calls with clients to review campaign performance and secure approval for recommended modifications to improve campaign results.
• Draft ad copy and present to client for approval.
• Initiate campaign set-up and workflow for tracking tags.
• Manage creative development and client approval process.
• Ensure all new and renewal campaigns launch and quality SLA’s are met.

 

About the ideal candidate: 

 

Education:

 Bachelor’s Degree in Marketing, Hospitality or other related fields                                                         

Work Experience: 

• 4+ years of online digital media/advertising experience in a client-facing role
• Experience with Paid Search, Paid Social, Paid Display, Programmatic or Email Marketing, along with Google Ads, Google Anaytics and/or Facebook Ads or Facebook Business Manager.
• Prior work experience in the Hospitality industry is preferred
• Demonstrated passion for innovation, strategic thinking, creative problem solving, and establishing positive customer relationships.
   

Skills:        

• Ability to evaluate data trends and other numeric data effectively (ROAS, margins, KPI’s)
• Demonstrated passion for innovation, strategy, thinking outside of the box and establishing positive customer relationships
• Strong MS Office( Powerpoint, Word, Excel) skills

 Common accountabilities:

• Has working experience and advanced and specialized technical/functional knowledge in own discipline. Understands how own area contributes to the business. Acts as a reference for colleagues with less experience and supports junior team members.
• Influences decisions related to own activity, anticipating dependencies and consequences in complex scenarios, contributes to transversal projects, proposes improvements to processes and is accountable for own and team commitments.
• Works independently within plan dictated by manager, with some guidance on most complex situations.

Working at Amadeus, you will find:

🎯 A critical mission and purpose - At Amadeus, you will be powering the future of travel and pursuing a critical mission and extraordinary purpose.

🌎 A truly global DNA - Everything at Amadeus is global, from our people to our business, which translates into our footprint, processes, and culture.

🎓 G