Business Insights Specialist (Credit Card Engagement Marketing) - SQL/SAS/Python/Tableau/Databricks
TDAbout the role
Work Location:
Mount Laurel, New Jersey, United States of AmericaHours:
40Pay Details:
$96,130 - $155,950 USDTD is committed to providing fair and equitable compensation opportunities to all colleagues. Growth opportunities and skill development are defining features of the colleague experience at TD. Our compensation policies and practices have been designed to allow colleagues to progress through the salary range over time as they progress in their role. The base pay actually offered may vary based upon the candidate's skills and experience, job-related knowledge, geographic location, and other specific business and organizational needs.
As a candidate, you are encouraged to ask compensation related questions and have an open dialogue with your recruiter who can provide you more specific details for this role.
Line of Business:
Analytics, Insights, & Artificial IntelligenceJob Description:
Position Overview:
This position will be supporting credit card portfolio marketing in the US. While primarily focused on Card engagement activities such as Customer education of capabilities and supporting credit line management, the incumbent will also support portfolio analysis to drive new marketing strategies. Familiarity with the credit card business and customer life cycle are essential.
The Business Insights Specialist is responsible for conducting analyses on curated and/or aggregated DataMart's in conjunction with deep business subject matter expertise, to generate relevant analytical insights for business issues and identify opportunities to drive business growth and value. This role works in partnership with business leaders to present or generate appropriate insights including the delivery of supporting collateral and/or presentations.
Depth & Scope:
- Works autonomously and accountable for acting as a lead within a specialized business management function and may provide work direction to others
- Provides seasoned specialized knowledge, advice and/or guidance to various stakeholders and team members
- Scope of role may have enterprise impact
- Focuses on short to medium - term issues (e.g. 6-12 months)
- Undertakes and completes a variety of complex projects and initiatives requiring specialist knowledge and/or the integration of cross functional processes within own area of expertise
- Oversees and/or independently performs tasks from end-to-end
- May interact with any hierarchy level up to executive leaders and external vendors
Education & Experience:
- Undergraduate degree or advanced technical degree preferred (e.g., math, physics, engineering, finance or computer science) Graduate's degree preferred with either progressive project work experience, or;
- 5+ year of relevant experience; higher degree education and research tenure can be counted
Preferred Qualifications:
- Credit Card (portfolio) experience in banking or retail analytics strongly preferred
- Technical Skills: SQL, SAS, Python, Tableau, Databricks
- Ability to work efficiently in both AWS and Azure cloud environments
- Strong BI & Reporting skills combined with Proficient PC skills including a strong competency in MS Excel and PowerPoint, and analytical and reporting software packages
- Experience with data analytics and visualization
- Marketing Analytics experience a plus
- Statistical Analysis experience a plus
- Able to collect, clean and interpret data from multiple sources efficiently
- Ability to work closely with business partners to understand business problems, define success, and determine actionable insights
- Ability to communicate results effectively through visualizations and presentations to non-technical audiences
- Ability to prioritize requests from various stakeholders and manage multiple requests simultaneously
- Test design/design of experiments preferred
Customer Accountabilities:
- Leads on the interpretation of complex business issues, generates multifaceted insights and identifies opportunities to help drive business growth or address business/enterprise needs
- Presents and communicates generated insights and recommended business actions to stakeholders/business leaders in an easily digestible manner, leveraging tools/techniques/methods to produce a variety of visualizations/presentations that fit the audience
- Acts as the primary interface with business to bridge and translate bus
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