New Business Development Manager

Ocean Spray is hiring for a(n) New Business Development Manager! We’re a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role — it always comes back to this: we’re a farmer-owned co-op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all — and we’ve been making our own way ever since. 

Ocean Spray is hiring for a New Business Development Manager – Emerging Channels! We're a team of farmers, thinkers, creators, and doers. Whatever your title, whatever your role — it always comes back to this: we're a farmer owned co op where everyone rolls up their sleeves to get the job done. Three maverick farmers started it all — and we've been making our own way ever since.
The New Business Development Manager has overall responsibility for the development, execution, and growth of Ocean Spray’s Emerging Channels business, with a focus on DSD distributors and liquor wholesalers.

A Day in the Life...

A Day in the Life of a New Business Development Manager – Emerging Channels

• Manages a portfolio of DSD distributors, liquor wholesalers, and emerging‑channel accounts and is responsible for delivering the Annual Operating Plan.
• Responsible for achieving sales quotas/AOP, quarterly reforecasts, and ensuring consistent execution across distributor partners.
• Leads the execution of Merchandising, Assortment, Promotions, and Shelving objectives by directing distributor and broker resources to meet Ocean Spray goals within required timelines.
• Proactively utilizes and manages internal and external resources — including deduction resolution — to achieve both company and customer objectives.
• Owns demand planning inputs for assigned accounts; measured through accurate monthly sales forecasts and visibility into distributor depletions.
• Builds strong, collaborative relationships across Ocean Spray’s internal network, distributor leadership teams, field sales partners, and broker organizations to drive business results.
• Understands, articulates, and educates distributor and wholesaler partners on Ocean Spray strategies, priorities, and execution expectations.
• Analyzes shipment trends, depletions, execution gaps, and financial results; develops solutions to close volume and profit gaps.
• Collects and communicates customer, industry, and competitive insights to identify opportunities or risks impacting the Emerging Channels business plan.
• Identifies whitespace growth opportunities across liquor, specialty beverage, and other high‑potential emerging channels.

What We Are Looking For:

• Minimum 3+ years of sales experience; beverage alcohol, or DSD route‑to‑market experience strongly preferred
• Bachelor’s Degree (required)
• Experience working with or managing DSD distributors or liquor wholesalers is a strong plus
• Ability to develop, lead, and execute a sales plan across multiple customer types
• Ability to proactively identify, develop, and act on business opportunities
• Strong analytical capabilities with the ability to interpret data and drive actionable insights
• Excellent written and verbal communication skills
• Ability to improve processes and enhance execution efficiency
• Credible, trustworthy, and skilled at influencing internal and external partners
• Ability to travel up to 30%

Education:

Bachelor's or University Degree (Required)

Work Experience:

At least 3 Years of Experience

Annual Salary:

$105,800 - $145,420

The base salary range information above serves as a guideline of the position’s typical hiring range.  We value and appreciate what makes you unique and will consider a variety of factors when determining an offer.  These factors include, but are not limited to, your skills and experience, external and internal benchmarks, as well as overall company considerations.  Certain positions may be eligible for short-term and long-term incentive rewards. We also offer a competitive and comprehensive benefits program that supports all aspects of your health and well-being.

Benefits:

• Complete insurance package on Day-1 that includes a plethora of health and wellness programs

• • Health, Dental, and Vision insurance

  • Health savings account

  • Flexible spending account

  • Life and accident insurance

  • Employee assistance program

  • Telehealth services

  • 1:1 health coaching

  • Supportive benefits for all the stages of your life

• 401(k) with up to 6% Company matching; additional potential discretionary match at year-end

• Short-Term Incentive/Performance bonuses

• Flexibl