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Ultra High Net Worth Lifestyle Services Sr. Product Manager

Bank of America
New York, United States, United Statesfull_timeVerifiedPosted 25 Jun 2026
💰 $174,300/yr($116,600/yr$174,300/yr)

About the role

Job Description:

At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. We do this by driving Responsible Growth and delivering for our clients, teammates, communities and shareholders every day.

Being a Great Place to Work and providing a culture of caring is core to how we drive Responsible Growth. We are intentional about fostering an inclusive workplace where every teammate has the opportunity to succeed, build a career and contribute to our shared success. This includes attracting and developing exceptional talent, recognizing and rewarding performance, and supporting our teammates’ physical, emotional, and financial wellness through affordable, competitive and flexible benefits.

We value the unique perspectives individuals bring from all backgrounds and career paths - whether shaped by military service, community college education, or a wide range of work and life experiences. These journeys foster resilience, leadership and innovation, strengthening our workforce and positively impact the communities we serve.

Bank of America is committed to an in-office culture that supports collaboration, engagement, and career development. Our approach includes clear in-office expectations, while providing an appropriate level of flexibility based on role-specific responsibilities and business needs.

At Bank of America, you can build a successful career with opportunities to learn, grow, and make an impact. Join us!

Job Description:

This job is responsible for developing and managing the end-to-end product life cycle for highly complex products. Key responsibilities include conducting market research and competitor analyses, determining product pricing, developing short and long-term strategies, and identifying innovative opportunities to modernize product offerings and deliver a more unified customer experience. Job expectations include ensuring that product management efforts are integrated with sales, marketing, operations, implementation, and customer service strategies.


The Ultra High Net Worth Lifestyle Services Sr Product Manager will play a critical role in delivering enhanced value to our UHNW clients. This role will execute on tactical elements of partner management, benefits procurement, and cross-functional business coordination, including the launch and delivery of an exclusive program offered to the top UHNW clients of Global Wealth & Investment Management (GWIM). This role will support the UHNW Lifestyle Services Program Executive and work closely with the Loyalty and Rewards Wealth Rewards Director.

  • Support Program Executive in the development of the program’s value proposition/positioning, design of client team integration and establishment of success criteria
  • Construct and manage the tactical development and delivery of the Lifestyle Services Program for the UHNW client segment
  • Assist in the identification and procurement of client offers and experiences tailored for the UHNW
  • Monitor the competitive landscape and emerging trends to ensure our UHNW offering remains differentiated from wealth management peers
  • Collaborate with the Loyalty & Rewards and Procurement teams to assess and onboard new third party partner vendors if/as necessary
  • Manage ongoing third party relationships with select, high-value partners that require specialized care
  • Coordinate and oversee end-to-end execution of virtual and in-person events for our UHNW clients, ensuring a flawless, best-in-class client experience
  • Train and coach client teams on how to articulate the Program’s value in client conversations
  • Collaborate with key enterprise partners (including Marketing, Legal, Risk and Compliance, etc.) to ensure the seamless rollout and integration of the Program
  • Responsible for day-to-day management of program (facilitating and fielding questions from client teams, etc.)
  • Needs to assist in development of pilot metrics and track metrics to inform program success
  • Takes direction and oversight to junior associate(s) in executing on tactical elements of program development and execution

Internal employees who are currently working from home are still eligible to apply. However, if selected for the role, you may be required to work onsite in accordance with the workplace excellence policy

Responsibilities:

  • Identifies and creates comprehensive plans for product development and deployment, including supporting the creation of sales training programs and marketing materials to educate clients and internal teams on product capabilities
  • Oversees a set of products and maintains financials, including managing the investment profile and profit and loss (P&L) a

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Company

Bank of America

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