Senior Shopping Marketing Manager

Senior Shopper Marketing Manager  - Remote

Make Your Mark. Shape Your Future.

It takes great people to achieve greatness. People with a sense of purpose and integrity. People with a relentless pursuit of excellence. People who care about making things better For Those Who Make The World™. Sound like you? Join our top-notch team of nearly 60,000 professionals globally who are making their mark on some of the world’s most beloved brands, including DEWALT®, CRAFTSMAN®, CUB CADET®, STANLEY® and BLACK+DECKER®

The Global Tools & Storage (GTS) division of SBD is currently seeking a Senior Shopper Marketing Manager for C&I (Construction & Industrial). This position will report to the Shopper Marketing Group manager as part of the Shopper Marketing team. This position will support the brand team and the C&I commercial teams in strategic and creative marketing solutions that help drive a cohesive brand presence in the field.
Partner with the Commercial and the Industrial channels to assist on the growth strategies for SBD brands.

• Work with Brand to ensure compliance of the standards and maintain consistency of all communication elements across all marketing-based activities.
• Define best tactics to elevate SBD brand visibility within C&I customers and with the end users
• Drive the execution of brand activities in support of new product launches and brand campaigns
• Manage creative process in the development of shopper marketing materials
• Assist in building brand storytelling for key customer meetings and line reviews
• Work with the research team to gain insight into how our user and shopper segments experience our brands and create solutions aligning to those segments within C&I customers.
• Effectively work cross-functionally and build relationships with several internal teams, from product to research and to our channel/category and product team partners to build the brand programs within C&I customers.
• Ensure brand projects are tracking to timelines and budgets.
• Understanding of financials including budget management, operating within an expense budget as specified, following all DOA procedures as outlined, and providing cost analysis/measure of any/all merchandising activities executed.

The Person

• Bachelor’s degree in marketing, communications, public relations, or related field.
• 5+ years of combined experience in a B2B or B2C Sales and or marketing/brand.
• Excellent analytical, time-management, and project management skills with ability to supervise multiple projects
• Strategic planning skills with tactical mindset. 

The Details:

Competitive salary

Medical, dental, life, vision, wellness program, disability, 401(k), Employee Stock Purchase Plan, paid time off and tuition reimbursement.

Discounts on Stanley Black & Decker tools and other partner programs

And More:

Grow: Be part of our global company with 20+ brands to grow and develop your skills along multiple career paths. 

Learn: Have access to a wealth of learning resources, including our Lean Academy, Coursera® and online university. 

Belong: Experience an awesome place to work, where we have mutual respect and a great appreciation for diversity, equity, and inclusion.

Give Back: Help us continue to make positive changes locally and globally through volunteerism, giving back and sustainable business practices. 

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All qualified applicants to Stanley Black & Decker are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran’s status or any other protected characteristic.

We Don’t Just Build The World, We Build Innovative Technology Too.

Joining the Stanley Black & Decker team means working in an innovative, tech-driven and highly collaborative team environment supported by over 58,000 professionals in 60 countries across the globe. Here, you’ll get the unique chance to impact some of the world’s most iconic brands including STANLEY TOOLS, DEWALT, CRAFTSMAN, MAC TOOLS and Black + Decker. Your ideas and solutions have the potential to reach millions of customers as we work together to write the next chapter in our history. Come build with us and take your career to new heights.

Who We Are 

We’re the World’s largest tool company. We’re industry visionaries. We’re solving problems and advancing the manufacturing trade through innovative technology and our Industry 4.0 Initiative. We are committed to ensuring our state-of-the-art “smart factory” products and services provide greater quality to our customers & greater environmental and social value to our planet. We are unique in that we have