Customer Solutions & Business Development Manager – Aftermarket Products

Inside the Role

The Business Development Generalist IV is a senior strategic leader and entrepreneur, responsible for shaping and driving the growth of DCNA’s core and adjacent businesses—specifically in parts, digital services, and consulting. This role is pivotal in identifying, developing, and scaling new business opportunities that align with DCNA’s overall strategy, with a focus on Parts -Sales, Pricing, and Digital Solutions.
The incumbent acts as a catalyst for innovation and transformation, leveraging market intelligence, customer insights, and emerging technologies to create sustainable competitive advantage. This role bridges commercial strategy, operational excellence, and digital transformation, ensuring DCNA remains at the forefront of the Coach Parts industry.

Posting Information

We provide a scheduled posting end date to assist our candidates with their application planning. While this date reflects our latest plans, it is subject to change, and postings may be extended or removed earlier than expected.

We Take Care of Our Team

Position offers a starting salary range of $117,000.00 - $150,000.00 USD  

Pay offered dependent on knowledge, skills, and experience​  

  

Benefits include annual bonus program; 401k company contribution with company match up to 6% as well as non-elective company contribution of 3 - 7% depending on age; starting at 4 weeks paid vacation; 13+ calendar holidays; 8 weeks paid parental leave; employee assistance program; comprehensive healthcare plans and wellness programs; onsite fitness (at some locations); tuition assistance and volunteer paid time off; short-term and long-term disability plans.  

What You Drive at DTNA  

• Business Development & Opportunity Creation
  • Identify, evaluate, and develop new business models and revenue streams in parts, digital services, and consulting.
  • Lead cross-functional teams to pilot and scale innovative solutions, partnerships, and go-to-market strategies.
  • Shape the strategic direction for growth, leveraging market trends, customer needs, and competitive analysis.
  • Drive entrepreneurial initiatives that expand DCNA’s footprint and influence in core and adjacent markets.
• Strategic Consulting & Advisory
  • Serve as a trusted advisor to senior management and stakeholders, providing strategic guidance on business development, market entry, and transformation initiatives.
  • Develop consulting frameworks and best practices to support internal and external clients in optimizing their parts, digital, and service businesses.
  • Facilitate workshops and strategy sessions to align teams and accelerate business outcomes.
• Integrated Sales, Pricing & Digital Solutions
  • Architect and execute integrated sales and pricing strategies that maximize value creation and market impact.
  • Champion digital innovation, including eShop enablement, predictive maintenance, and customer-centric digital platforms.
  • Oversee the adoption and integration of advanced analytics, BI tools, and CRM systems to drive data-driven decision-making.
• Market Development & Strategic Partnerships
  • Evaluate and pursue strategic partnerships, alliances, and new market initiatives to expand distribution and service offerings.
  • Lead segmentation, demand analysis, and competitive positioning to unlock growth opportunities.
  • Represent DCNA in industry forums, thought leadership events, and digital marketing campaigns.
• Customer Advocacy & Relationship Management
  • Serve as the front face for all business-related topics, representing DCNA to customers and acting as their trusted advisor.
  • Proactively engage with customers to understand their needs, challenges, and aspirations.
  • Identify opportunities to add value for customers and integrate those insights into the overall business strategy.
  • Build and nurture long-term relationships, ensuring customer feedback directly informs product, service, and business development initiatives.
  • Facilitate regular customer workshops, feedback sessions, and strategic reviews to align DCNA’s offerings with evolving market needs.
• Customer Experience & Relationship Management
  • Design and deliver seamless, differentiated customer experiences across all touchpoints.
  • Implement multi-channel engagement strategies and leverage customer analytics for targeted marketing and service excellence.
  • Monitor satisfaction and continuously improve the customer journey.
• Performance Managemen