Sr. Strategist Marketplaces
TinuitiAbout the role
Who we are:
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
We support 100% remote work for this role!
We’d love to hear from you if:
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.
Who we are:
Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
We support 100% remote work for applicants who reside in the United States.
What you’ll be doing:
Communication, both on the phone and over email, to cultivate a strong working relationship with clients and partners.
Possess a keen understanding of the Marketplace ecosystem to lead, build, drive, and optimize successful marketing campaigns within and not limited to, Amazon Ad Console, DSP, and additional Marketplace’s (Walmart, Target, etc).
Accountability and ownership while proactively evaluating creative solutions that are tailored to each client’s unique business objectives and challenges.
Daily use of reporting to support the story behind your clients’ KPIs, confidently interpreting trends and making recommendations based on digital marketing analytics in the marketplace sphere.
Tie in comprehensive knowledge of vertical and categorial trends, and how outside factors are impacting the overall narrative.
Conduct weekly, monthly and/or quarterly calls to review trends, performance, and provide innovative advertising strategies
Proactively identify new marketing opportunities and ways to repurpose existing strategy on Amazon to optimize brands’ awareness and drive sales volume; even off Amazon.
Coach, mentor and delegate tasks & responsibilities to junior members on joint accounts where you serve as lead.
Strong understanding of media strategy across multiple marketplace channels, and the ability to consult and navigate strategy to drive omnichannel successes.
We’d love to hear from you if:
Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch. We'd love to connect and see if you could be a great fit.
Requirements:
4+ years of relevant Amazon Advertising, paid eCommerce, senior media planning, or comparable experience.
4+ Years Professional experience
Strong data analytics and strategy background.
Expertly honed project management skills and a power user of tools like Wrike, Excel, and Google Tools (email, drive, data studio).
Client-Facing Experience: be able to navigate
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