Senior Account Manager, Partnerships
EndeavorAbout the role
The Role and What You’ll Do:
160over90 is seeking a Senior Account Manager who will be responsible for the strategy and day-to-day activation related to a sponsorship marketing initiatives. This position will be based out of 160over90’s Chicago office.
Day-to-day management of a client's sponsorship portfolio and activation around it
Specific focus on building local sponsorship strategy for client in key markets, often (but not always) in an effort to support its larger national sponsorship strategy, which has a focus on college sports
Build strategy around local sponsorships and the criteria that will be used to evaluate them
Interact daily with client and all appropriate agencies/properties to support sponsorship programming initiatives
Audit current sponsorship portfolio in key markets and make recommendations based on the build out of the strategy
Negotiate sponsorships in key markets after client has approved the recommendation
Work with various client workstreams (media, sales, client engagement, marketing, etc.) to plan and implement local sponsorship strategy
Coordinate and manage activation programming with current client agency partners (advertising, Media, PR, etc.)
Direct the creation and implementation of materials to support individual sponsorship initiatives. This will include, but not be limited to, development of creative elements, preparing marketing activation presentations and materials to be distributed to the client
Manage the sponsorship audit, sponsorship measurement and return on investment process that the client develops in conjunction with the agency account team
Develop comprehensive activation programs around local sponsorships keeping in mind multiple channels (PR, influencer, experiential, content, etc.)
Assist in other areas of the account, beyond local sponsorships, as needed and as directed by the Account Director
You Have These:
Bachelor’s Degree or equivalent work experience
A minimum of 6-10 years of agency or client-based sponsorship account management experience in the sports and entertainment industries (specific disciplines could include, sponsorship marketing or event marketing)
Managed the development and implementation of sponsorship marketing strategy and activation on behalf of client or company
Prior experience managing day-to-day relationships with client, agency(s) and vendors
Leadership or Participation in sponsorship contract negotiations
Practical experience with on-site event marketing operations and log
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