Field Marketing Manager - NAM

Company Description

Our Mission

At Palo Alto Networks® everything starts and ends with our mission:

Being the cybersecurity partner of choice, protecting our digital way of life.

Our vision is a world where each day is safer and more secure than the one before. We are a company built on the foundation of challenging and disrupting the way things are done, and we’re looking for innovators who are as committed to shaping the future of cybersecurity as we are.

FLEXWORK is an employee-centric reimagining of how we work. We built FLEXWORK based on employee feedback – it is about flexibility, trust, and choice whenever possible. It’s been a journey of disruption that has yielded the best of our values. We offer as much flexibility as possible, and choices that enable you to be most productive, including benefits that meet your needs and learning opportunities that you feel passionate about.

Our Approach to Work

At Palo Alto Networks, we believe in the power of collaboration and value in-person interactions. This is why our employees generally work from the office three days per week, leaving two days for choice and flexibility to work where you feel most effective. This setup fosters casual conversations, problem-solving, and trusted relationships. While details may evolve, our goal is to create an environment where innovation thrives, with office-based teams coming together three days a week to collaborate and thrive, together!

Job Description

Your Career

In this role, you will be a key player in the transformation of the security market and work with stakeholders across the company to fuel awareness and demand. You will work closely with the field marketing and Healthcare sales teams to devise and drive execution of the Americas marketing strategy for the Healthcare sales sector in support of our business objectives. Your experience in field, channel, demand generation, or campaign marketing in the cybersecurity industry, as well as your love for fast-paced initiatives, will benefit you in this role. The ideal candidate is a services and industry marketing expert, with specific experience in a related healthcare field.

Your Impact

• Maintaining extensive collaboration with and across marketing and healthcare sales organization to ensure alignment to strategic objectives and business units
• Execution of the  integrated and comprehensive healthcare marketing plan to support growth and revenue objectives - Provide program measurement and reports of the same
• Collaborates with sales to understand priorities, then aligns strategic marketing programs to support sales objectives
• Partner with marketing, and inside sales teams to align efforts, and discover and deploy top-performing tactics to create, develop, and close qualified leads and opportunities
• Partner with the channel marketing team to align efforts with the healthcare sales organization
• Communicate program status, action items, results reporting, and deliverables across marketing and sales
• Traveling ability for ~30% of the time

Qualifications

Your Experience

• 8+ years  in a field, channel, demand-generation, or campaign marketing role, preferably in the healthcare and / or cybersecurity industry
• Knowledge of and experience in marketing to healthcare-related sectors preferred
• Experience owning and partnering on marketing programs with an understanding of how to measure marketing mix performance
• Passion and skill for leading and partnering with cross-functional teams
• Experience working with and communicating to sales teams
• Excellent communications and project-management skills as well as exceptional attention to detail
• Ability to think strategically, come up with effective solutions across teams, and communicate them effectively
• Hands-on experience in Salesforce.com and/ or Marketo, with the ability to track campaigns, leads, and pull reporting
• Hands-on experience with managing events and working trade shows, with a deep understanding of event planning from strategy to execution
• Not afraid to roll up your sleeves to work on what needs to get done - list uploads, creative projects,  data cleaning etc.
• Bachelor’s degree or equivalent military experience required
• Enjoy working in a fast-paced, high-growth environment

Additional Information

The Team

Our Marketing team has an opportunity like no other industry: high impact work and the chance to change the future of digital security, globally. Your hands will be in industry-leading content created in the face of rapidly growing threats: cyberattacks. Being in marketing at Palo Alto Networks means that you will be in the midst of the changes impactin