Retail Marketing Manager

Retail Marketing Manager 

About Sezzle:

Sezzle is a cutting-edge fintech company dedicated to financially empowering the next generation. With only one in three millennials owning a credit card and the majority lacking their desired credit scores, Sezzle addresses these challenges through a payment platform that offers interest-free installment plans at online stores. By increasing consumers' purchasing power, Sezzle drives sales and basket sizes for thousands of eCommerce merchants that it partners with.

About the Role: 

As the Omni-channel Marketing Manager, you will report directly to the Senior Vice President of Marketing, who is responsible for increasing the awareness and adoption of Sezzle. The Omni-channel Marketing Manager is responsible for our field deployment strategy and execution and will own project planning for in-store launches and ongoing store usage across all consumer and merchant touch points. This person will spend significant time in the field with our merchants building in-store support and training, ensuring program compliance, and increasing engagement as we roll out and test new off-line store programs. As a key member of our revenue organization, you will work closely with marketing, sales, merchant experience, legal and technology teams. You will need excellent communication, organization, motivation, training, and customer service skills. A strong understanding of store operations and training are critical for the role, as well as an exceptional ability to personally execute and hold oneself accountable for delivering on-time projects & results. And you will be able to thrive in ambiguity. You will bring a strategic, innovative mind-set and an entrepreneurial approach to launching this exciting new channel for Sezzle.

We are seeking a talented and motivated Marketing Manager who is best in class with a high IQ plus a high EQ. This role presents an exciting opportunity to thrive in a dynamic, fast-paced environment within a rapidly growing team, with abundant prospects for career advancement.

What You'll Do:

• Implement and oversee in-store rollouts, which will require a physical presence in stores/field markets.
• Design and test strategies to increase the awareness and adoption of Sezzle at physical store locations.
• Train store employees and/or work with store operations teams on training programs.
• Develop and implement approved merchant employee incentives to drive employee awareness and promotion and incent pilot success. 
• Ensure all operational components of the pilot are in compliance (ex. Store signage, inclusion in-store employee training and meetings).
• Act as a Sezzle ambassador to field leaders, managers and employees. Also, act as the first line of support for any program issues.
• Bring important learnings and consumer/merchant feedback into the organization.
• Identify and monitor key performance metrics such as awareness, adoption, customer behavior, and share of checkout.

What We Look For:

• Minneapolis candidates preferred for hybrid work. Applicants from all states are welcome for remote work.

• Proven track record in store operations, training and/or field program management, or in-store payments.
• Strong understanding of the payments landscape, particularly in the Buy Now, Pay Later space.
• Outstanding communication, presentation, and program management skills.
• Ability to think strategically and provide innovative solutions.
• Strong teamwork and collaboration skills, with the ability to work effectively in a cross-functional environment.
• High level of self-motivation and a results-oriented mindset.
• BA/BS degree, MBA preferred.
• Minimum 5 years experience with 3 in in-store marketing.
• Travel required.

About You:

• You have relentlessly high standards - many people may think your standards are unreasonably high. You are continually raising the bar and driving those around you to deliver great results. You make sure that defects do not get sent down the line and that problems are fixed so they stay fixed.
• You’re not bound by convention - your success—and much of the fun—lies in developing new ways to do things
• You need action - speed matters in business. Many decisions and actions are reversible and do not need extensive study. We value calculated risk-taking.
• You earn trust - you listen attentively, speak candidly, and treat others respectfully.
• You have backbone; disagree, then commit - you can respectfully challenge decisions when you disagree, even when doing so is unc